mai said:
1) It has nothing to do with the subject under discussion, sorry. 2) You simply wrong. There's incumbent for every disruptor, disruptor for every incumbent (or group of them). |
1) Yes, it's the main challenge implied in Nintendo's goal of sustained innovation.
2) Sorry, it's you that are partially wrong. While it's true that a disruptor must have an incumbent, not necessarily the incumbent always has to face a disruptor, disruption happens more or less often, but there are also periods when there aren't disruptors. Incumbents exist when at least one of the players can achieve a market share strong enough and after doing it it relaxes on conservative habits. The incumbent Christensen describes is not the only possible one, it's the particular incumbent that has those peculiarities and typical behaviours when the incumbent vs disruptor game is on or is going to start. It's also true that market leaders becoming incumbent are indeed preparing the market to be disrupted, but there's not a strict rule that says how long the incumbent can enjoy its power before disruption rises and hits (otherwise disruption could be pre-empted).







