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You know, by your analysis, Picko, Wii is actually more like the Beatles.

Beatles: started out with one target audience. Teenyboppers. Obviously, teenyboppers buy more albums than adults and control most of the music industry, but in the end, they're only one segment of the market.

Then Sgt. Pepper.

Bam. Blue Ocean. Kids love them, but so do intellectual big-shots. So do critics. So do college students. Hell, the only people who didn't like them did so because of the message behind their music and not the music itself. You got timeless songs that are still relevant today in "Across the Universe," "Let it Be," and "Here Comes the Sun" (deliberately chose one John, one Paul, and one George song, for those paying attention). If that's not "mainstream," I don't know what is.

That's what Wii is doing. How do you know? Sales.