Activision brings back the old "Punch Nintendo" Ads with Blur

[lapsed_gamer]

woopah said:

lapsed_gamer said:

woopah said:

Viper1 said:

Doobie_wop said:
I thought it was funny, I'm even downloading the Blur demo now and I looked up some impression's and apparently the game's really good. I'm surprised the Nintendo defence force are getting so aggressive about it, it's an ad making a joke, get over it.

I think you'll note that very few are actual upset about it and most are more or less confused about the choice of selected competition (MK Wii) for the game than anything.

 

Sure, it's kinda funny but really seems to miss the whole notion of competitive advertising by targeting a game it's not even competing with.

 

 

the choice of mario kart makes a lot of sense. The game is a kart racer but with a realistic art style. So it's going 'hey look, we are just like mario kart except our weapons and cars are much cooler and real. You get the same fun as mario kart but without kiddy cartoony family stuff!'

 

 

 

otherwise people might think this game is some kind of racing simulator like forza or GT.  hell from the style alone people are going to think its like need for speed. It parodies mario kart since that is the most popular and well known game of the genre blur is in

But how am I supposed to know this from that ad?

OT: I thought the ad was pretty good... until "Race like a big boy."

 

maybe from the whole 'this is like mario kart but for REAL MEN' thing the whole advert has going on. Or the bit where one of the blur cars hits the one in front with a red weapon. Tho I agree this could have been done a lot better to make the kart elements more clear

The first is making the dangerous assumption that people who know nothing about the game are going to draw the same conclusions as people who work closely with it. This thread seems evidence otherwise with people stating the goal is to convince people not to play kart games.

The second is subtle and too easily missed.