Cutting the price, releasing a new console and moneyhatting would all reduce profits.
Consider this: Say production capacity is 25 million for the fiscal year.
If they sell 22 million at the current price of $200 with a $50 profit margin = $1.1 billion
If they sell all 25 million at the reduce price of $160 with a $10 profit margin = $250 million
At $160, they'd have to sell 110 million Wii's in one year to make the same profit as 22 million Wii's at $200.
Launching a new console is many times either sold for a loss or close to breaking even. The longer a console is out, the higher the profit margin thanks to reduced manufacturing and component costs.
Moneyhatting publishers millions just to get millions is a zero sum gain.
The rEVOLution is not being televised
