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eugene on 14 December 2007
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RolStoppable said:
eugene said:
Your saying the 360 marketshare for software went from 54% in October to about 45% in November, and Im saying its skewed cause November favored the Wii for extra software marketshare. And Im saying any month over month analysis is skewed cause one big game will distort the entire month


October for 360: HW 51 %, SW 54 %
November for 360: HW 47 %, SW just short of 50 %

Bod assumes that the 360 did just as well in November as in October proportional to its installed base. But he is not comparing month over month, he is taking the last two months and compares the three current gen consoles within a single month and how much software they have moved in relation to their installed base.

In both months the 360 comes out on top. Bod just wants to show that the 360 isn't a software behemoth as some people on this site apparently think. It's moving software at a rate above what it is expected to do (+3 % in both months), but that isn't a big enough advantage for the 360 to sustain being the top software moving system once it has been passed by the Wii (by mid 2008) by more than 5 % difference in installed base.

Once again, the 360 is doing great in selling software, just not that great as some people think. That's what Bod wants to show us. 


Like I said, I agree 100% that the 360 is not a software behemoth. That is not even something I believe. Im argueing more at how he comes to that conclusion. Software attach rates or marketshare difference from month over month does not prove it. The method is fine and works, but the sampling is too small. It needs to be bigger, like a year over year analysis. In essence, I agree with the entire post except the sampling is way too small and distorted  to come to any conclusion. IF GT 5 launches in January and the PS 3 gets 60% of the software marketshare, can we assume that the PS3 is now a software selling behemoth? No, cause its distorted and the sampling one month is too small to come to any conclusion.