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I see true price cuts for only 360 360 Arcade=$150 Super Elite+Natal=$300 |
I agree, with one caveat, sooner or later theyre going to have to stop cutting the Arcade the same dollar amount as the others. Because as a percentage, as the Arcade price lowers, the percent of a given dollar amount grows. Example: a straight 50 cut is a 17% drop for the Elite, but a 25% drop for the Arcade.
Also I think 150 is just getting too low on the Arcade. PS2 was 129 not long ago.
So I'd expect MS to start doing the cuts in more of a ratio. 17% of 199 is 33.83. However round that off to $30 and I expect 169.99 to be the new Arcade price. So basically 249 Elite and 169 Arcade.
I think Sony is losing too much money to drop the PS3 price this year, while Nintendo doesn't have much need.
I also think Natal could throw a wrench in things. Microsoft will pack it in all SKU's most likely and it will add some hardware cost, possibly even precluding a 360 price drop.
If I was to lay odds for a cut in 2010 for each player off the top of my head I'd say maybe Microsoft 70%, Sony 20%, Nintendo 5%.
