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noname2200 on 06 October 2009
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.jayderyu said:

noname2200 said:
They took the risk that the market insisted on Blu-Ray now.

This was a move to duplicate the PS2 DVD push. It was an assumption with previous positive results.

 

They took the risk that tilt controls would entice the populace.

This was in reaction to the Wiiremote after their announcement. Not a personal initiate risk.

 

They took the risk that the market is willing to support a purely DD handheld.

Apple iPod is already proving to be very succeful. It's all about introduction.

 

They took the risk that third-parties would continue to make exclusives for their system without extensive moneyhatting.

This is a continuation of the PS2 populatiry.



They took the risk that their first and second party studios could carry their systems single-handedly.

DId anyone seriously think Sony wasn't going to get 3rd party at the begining. This is hindsight speaking.



They took the risk of consumers getting a second job just to buy their system.

Yeah that was a risking comment  :P



They took the risk that the rest of the corporation was willing to subsidize them even if they lost all the money they've assembled in the past decade.

This is pretty standard with business diversity.

 


They're about to take the risk that people will want to pay for and play with the Wand.

They are following Nintendo design of a "wand" like design which is proven sucesful. How is this a risk. It is, but from a design perspective of Sony Copying? it's not a risk it's copying.


Nintendo, by contrast, does extensive research about almost every aspect of gaming and gamers before they commit to any move. This includes the DS and the Wii. They also take moves to minimize any harm that results if they read the market incorrectly.

This is a good business practice. Why are we downplaying smart business?

No, I'd say he's being pretty accurate.

 

 

 

You misunderstand me. I'm not saying "lol Sony's stupid" or "lol Nintendo's got no balls!"

What I AM saying is that Sony made massive assumptions about the market, apparently without doing much research into whether their assumptions would be correct. They literally bet billions on these assumptions, and they continue to do so. I'd say that's pretty risky.

I also strongly disagree with your assessment of the Wand. They've likely sunk millions, if not tens of millions, into the project. You say it's not a risk because they're just copying a successful model. The problem is that from what little we've seen, they're not doing that; they certainly duplicated the technology behind the Wiimote (and Motion+), but that's different from copying the successful model (i.e. the Wii). Now, maybe Sony's hiding their true strategy, or maybe they've got research data which says that their current direction with the Wand will pay massive dividends. I don't know. But, not being privy to that information, and having observed Sony's willful behavior this generation, I'm inclined to say that they're once again taking a risk by simply assuming they know how things will play out.