It was tantalising, encouraging you to go to the website to see the full trailer. But there are still over 2 weeks (unfortunately...) for Sony to ramp it up
But just judging by the pre-order charts online, it should have a decent opening, probably only behind FIFA 10, AC 2 and MW 2 on the PS3 this holiday. And being beaten by FIFA 10 is no bad thing, that beast sold over 600k in the UK alone (PS3) last year