What is taking Nintendo so long to introduce new colors for the Wii?

[Millennium]

sguy78 said:

It seems like they are reluctant to do anything but the status quo for the console.

As long as people were lining up in droves to buy the Wii just as it is, why wouldn't Nintendo simply let them? With their manufacturing capacity not even enough to meet the demand until relatively recently, and still only just barely enough, it is not as if they could have increased their sales by any significant degree: even Nintendo cannot sell a console that has not yet been built. There was, therefore, no advantage to Nintendo to offer new colors at that point.

The current economic downturn seems to be affecting all three consoles in more or less the same way: sales are dropping, but marketshare is mostly unchanged. However, it is now getting to the point where Nintendo might actually be able to handle the sort of momentary surge that might come from releasing different colors. So now might be a better time to consider releasing colors, and indeed we're starting to see some moves in that direction.