Squilliam on 17 June 2009
The Wii is currently down YOY quite significantly and thats with 100% supply. Colours and bundles only go so far, because only a fraction of people want a black Wii more than a white Wii and only a fraction of people want the games bundled with a system. However there are quite a few people who are unwilling to buy a Wii at $249 who may very well reconsider a Wii at $199 especially because the recession has made people a lot more price concious. A 20% reduction in price should very easily net a 30% increase in sales, which should get the Wii back on track.
Tease.
