Ubisoft's camera is the first to have a fitness game, and it's the cheapest. Ubisoft wins. If they're really in bed with Nintendo with this camera, and it starts getting other games before Natal's even out, that could be pretty nuts, and a huge advantage. Maybe Nintendo will make their own camera bundled with their own game, but be nice enough to use the same tech so that Ubisoft's Wii games are compatible with the Ninten-cam and Nintendo's games are compatible with the Ubi-cam. No matter what happens, as of today Nintendo is the king of motion control software, so they're not going to take this lightly.
If Natal's tech is really more advanced than the Ubicam, it would still need to translate into better games. Fighting fitness games is pretty hard, and EA and Majesco have both given up and made fitness games to join the winning team. And if Nintendo makes camera games, they'll be fighting Nintendo on their home turf.
Seriously, this is exactly what I wanted this console war to become. Everybody should be fighting over better new ways to play games, instead of new games with the same old gameplay.
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