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Max King of the Wild said:
Zizzla_Rachet said:
Sony Says PS3 Has "Captured The Hardcore"
All set to move on to "softer brands" now.
By Kat Bailey, 04/20/2009

Sony hardware marketing director John Koller has certainly been confident lately. At GDC, for instance, he told Videogaming247 that Sony had successfully captured "the hardcore," and was now taking aim at the casual space.

"We've captured the hardcore. The install base we have now tells us that the hardcore's purchased. We're moving on now to continue to support them with a tremendous line-up of games, but also look at softer brands that maybe we had with PlayStation 2 franchises we're bringing over to PS3, or new IP," he said.

He added, "There's certainly a line-up of very strong family-friendly titles that we're looking at for PS3 in our continuing effort to appeal to that casual consumer."

As for what exactly those "softer" brands will be, Koller said that we should be thinking about "latter-half PlayStation 2 franchises." Any ideas?"

point to this or off topic troll job?

I posted that by mistake this was what I meant to post

Sony reveals that its PlayStation 3-exclusive shooter's worldwide tally has taken the platinum trophy after 296,000-unit domestic haul.

Yesterday, the NPD Group released its March US game-industry sales numbers. Besides revealing the less-than-90,000-unit launch of Grand Theft Auto: Chinatown Wars, the figures showed that the heavily hyped Killzone 2 had a middling month, coming in at seventh place with 296,000 units. Coupled with the 323,000 units that it sold in February, the game's US total now stands at 619,000 units--nearly equaling the original Killzone's entire life-to-date haul.

 

Sony Computer Entertainment was also quick to point out that US sales are just part of the global picture. "With more than 1 million copies sold worldwide and a truly only-on-PlayStation experience, the hit game has garnered the biggest initial success at retail of any first-party PS3 title to date, and will continue to drive incentive for hardware sales throughout the year," the company crowed in a statement.

Killzone 2 is also currently available in Japan and in Europe, where it was developed at the Sony-owned, Amsterdam-based Guerilla Games. Though it received critical plaudits for its intense graphics--first teased via the controversial E3 2005 trailer--the game's sleek visuals did not come cheap. According to a 2006 article in the Dutch newspaper de Volksrant, Killzone 2 is the most expensive entertainment project in the Netherlands' history, with a budget of around €16 million--approximately $21 million at today's exchange rates.