True, a price cut could help attract more customers, but as someone who already owns a Wii I'm much more enthused that Nintendo's deciding to pursue the "more killer-apps" approach instead.
Moreover, I think that's a wiser decision from a business standpoint: consumers are less likely to wait for the "inevitable" price drop if you show them that you're not going to drop the price anytime soon. For example, I know many people don't get Sega or Ubisoft titles in particular on the first day, because they're often discounted by the second month.
Plus, a killer app not only attracts new customers, it provides additional incentive for current owners to pay you again, and to not stray from your console. A price cut does nothing for an owner who bought the console months ago and is beginning to tire of his current games; a new game will add more fuel to that fire. Considering that many Wii owners in particular are new to gaming, I think it's wise to make sure that THEY stay in the game (and consequently continue to act as your missionaries for their friends).
Existing User Log In
New User Registration
Register for a free account to gain full access to the VGChartz Network and join our thriving community.
