It's not just if it can attract casual adult gamers (the ones who haven't played games in years if ever or whos normal gaming sessions consist of playing the very odd game of solitaire on the computer) it's also if they are going to be able to keep the bulk of that audience interested in the long haul. I don't mean interested next year but interested for the next 5 or 10 years that will be the story if the market has truly been expanded for good.
Many things have come and gone that interested those people for a bit (I remember my parents who're non-gamers playing the Atari 2600 because it was the big new thing at the time, after awhile they got tired of it and left. The same thing happened years later with the NES, especially Duck Hunt, but again the same story and they became non-gamers after they tired of that experience). Years from now (when the next generation of consoles come out) and the motion experience is no longer fresh will the same thing happen? I guess time will tell.
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