In the last analysts teleconference Sony had reiterated its forecast of Selling 10M PS3 units during its fiscal year (April 2008 - March 2009).
Going by the VGC numbers, Sony had so far sold 8.4M units in the period of April 1st 2008 to January 17th 2009.
This leaves Sony with the challenge of Selling 1.6M units till March 31st, a total of 10.5 weeks. In order to make its goals Sony will need to sell a weekly average of 152K units.
Going by last week's sales numbers with WW sales of 152K units, Sony can be seen as exactly on track to make these goals .
That said, Sony should not be complacent. January is typically a stronger month than February and March as it still enjoys the xmas left-overs in the form of xmas gift-cards and retailers post-holiday sales. Feb-Mar are sleeper months and in this economy people are looking much less for expensive gadgets than they were in yester-years. With no big releases coming for the next 6 weeks (until KZ2) there is a real danger of further market cooling and sales dropping well below the 152K weekly level.
What do you think - is Sony on track?
Prediction made on 11/1/2008:
Q4 2008: 27M xbox LTD, 20M PS3 LTD . 2009 sales: 11M xbox, 9M PS3
