Nintendo: "We aren't competing with Sony or Microsoft"

[bdbdbd]

@theprof: The last year lineup catered pretty well everyone and (aside Animal Crossing) Q4 had Disaster, really good core game btw, shame that the retail haven't really taken it to shelves.

I said in the first page, that what Nintendo is meaning with the statement, is that regardless of PS360 success, Wii will succeed, but it won't work the other way around.
Notice how the newer PR have turned from "not competing" to "competing".
Nintendos strategy from the beginning have been this:
1. Build installbase by building it on a different userbase than the competition.
2. Keep the previous Gamecube owners along, while building core games library for the future.
3. Start upstreaming your customers.
4. Start the competition with your rivals.

That's excactly what Nintendo has been doing.
About the entering the competition, i don't know whether Nintendo planned to wait for a trigger event or just a certain timeframe after the release. But Nintendo have expected from the beginning for the competition to copy the controller and that it takes time for 3rd parties to jump aboard.

Possible timeframe could be the time Nintendo expects 3rd parties to get a grip (notice Nintendo been talking about the third parties being able to compete when they put their best teams on the games - for two years).

And possible trigger events:
1. Competition entering the "new market".
2. 3rd parties financials going bad enough.
3. Competitions financials going bad enough.
4. Nintendo waiting for the early adopter (ie graphics whores) to get their HD consoles.
5. Competition moving down in the core market (relates to number four).
6. To have big enough market share.

2 and 3 both have happened, Sony doing badly overall, M$ closing a studio and selling one out (could be due to finance pricecut), 3rd parties going under and mentioning that they can't ignore Wii.
4 have most propably happened by now.
5 would be the latest pricecut 360 had.
6 would be to cross a psychological barrier, for example 50% marketshare (which leads to a situation where, even if studios/publishers ignore Wii, the investors doesn't).

The idea has been to take over the new market before anyone else does and fight for it if needed, while letting the competition have the most high end market. Then move upstream to core market, while competition comes down from the high end market, and then fight for the core market, to force the competition back to the high end market.

So, we could propably expect quite a few core titles for Wii next year.