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A large portion of human activities are expressions of ancient instincts that were necessary for survival or socialization ... "Play" is largely a way for people to role-play different activities in order to understand them better. I suspect that videogame sports are so popular because you can role-play the coah and players several times in a day and potentially see various outcomes in a very short period of time; if someone played madden for 8 hours a day for a year they could potentially see the outcome of dozens of Superbowls and gain a far better understanding of football than someone who coached pee-wee football.