retailers make 0 money from console sales. if the PS3 costs 399, that means it probably cost 395 in order for the retailer to buy it from the distributor. Add in shipping, and the retailer pretty much breaks even, or even loses a little money when the PS3 is sold.
The retailer makes maybe 2-3 dollars max on games sold though, which is something. The money maker, though, is accessories. Extra Batteries, charge kits, used games, service plans, and magazine subscriptions (if you're at a gamestop).








