Wii not collecting dust - myth debunked

[bdbdbd]

I tried to look something to benchmark this research. Here's a few months from 2007:

http://www.nielsenmedia.com/nc/portal/site/Public/menuitem.55dc65b4a7d5adff3f65936147a062a0/?vgnextoid=92202d7fd9ef3110VgnVCM100000ac0a260aRCRD

This news article states the sample size used:

http://www.usatoday.com/tech/gaming/2007-07-26-ps2-most-played-in-june_N.htm

This Kotaku news has a link to Nielsens april-nov 2007:

http://www.kotaku.com.au/games/2007/12/nielsen_ratings_show_wow_tops_.html

Nielsens benchmark study from 2004:

http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/04-07-2005/0003338769

And this i posted just to piss people off:

http://www.marketingvox.com/nielsen_56_of_active_gamers_are_online_64_are_women-022774/

And some other online related info:

http://wii.spong.com/article/11981/Deep_Penetration_In_The_Home?cb=924

Then a 2005-2006 study:

http://www.gamedaily.com/articles/features/report-social-aspects-of-gaming-increasingly-important/69521/?biz=1

@Theprof: They are averages. DKII explained it in the same way i would have.
Besides, two sessions averaging 50-60 minutes doesn't mean that there would be literally two sessions and even less that the would be 50-60 minutes sessions. You can have one 5 minute session and one 115 minute session and it still averages two 60 minute sessions.
Averages give a lot room for individuals.

@Gamerace: By saying "regular", you're saying "core". Both mean practically the same thing.