I think why a lot of people have had difficulty seeing the success of the Wii is because they have had difficulty understanding what consumers value ... There have been endless discussions about technical features, brand recognition, third party support, price, value, big budget blockbusters and pretty much anything that is easy to create a list about. The one thing that people tended to overlook is the one thing that seems to be the most important thing to the most consumers, and that is whether the system is fun.







