TheBigFatJ said:
For the longest time BD sales were measured in percentages compared to itself or HD DVD. When they were selling hundreds or thousands of units (compared to millions of DVDs), they would say, "BD sales are 250% of HD-DVD". That way they didn't have to admit how badly the discs were selling. If they were selling good, I gaurantee you you'd see real numbers, not relative numbers from other numbers you don't know. The point of relative numbers like that is to fool people into thinking sales are good when those people don't even know what the baseline is. How can you judge relative sales without knowing the baseline? The fact is that BD sales are not picking up as expected and people are looking for answers. The answers seem to be: (1) HD downloads are gaining popularity faster than BD (2) Price -- BDs are too expensive even though BD players have finally reached mass market pricing ($199) (3) Quality -- DVDs have good enough quality that most people think they're HD already or don't see the difference between DVD and BD The bottom line is that joe average consumer doesn't care about BD the way he cared about DVD. |
lol, the NPD sees things differently. Use the link and scroll down.
http://www.nxtbook.com/nxtbooks/questex/hom781146BLP/#/4
Pie Chart shows:
48.7% - DVD Purchases
21.3% - DVD/Movie Rental
17% - movie ticket sales
12.3% - TV DVD Purchases
0.7% - digital media purchasing and rentals
So based off that digital media is far from hurting the physical media market. Blu-ray has taken 8% of DVD's market share which is about 4% which is significantly higher then digital's 0.7%.
