Will Disaster Day of Crisis be crap?

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@Majin-Tenshinhan: That is true and they will advertize it. But then again, why should it need advertizing? They gave a release date and we have a dozen threads about Disaster. If that doesn't promote it, then what does? All the whole thing is proving that you don't need to put anything out months in advance, you only need to announce the date week earlier and the hype just keeps going. People who don't go to games forums would be different matter and would definately need larger scale advertizing, something like announcement at E3, where the mainstream press would pick it up.

And i didn't see anyone complain about Madden, when the first review came out something like day before release.

In any case, we should look at the Nintendos strategy as a whole, maybe it would help to understand the decisions behind Disaster. So far we know that:
1. Wario, Disaster and Animal Crossing (and Wii Music, but that's a different category) are coming out at the same time period.
2. Disaster is a new IP.
3. Unlike Japan and Europe, NA doesn't need "help" to boost Wii sales further.
4. Nintendo propably wants to get more Wiis online.
5. Nintendo Channel is a cheap channel for advertizing.

So, as a new IP, Disaster isn't going to reach same level of popularity than established franchises like Wario and Animal Crossing, which means that you get better returns by advertizing them instead. If Disaster is good and people like it, it's going to get a sequel which gets more budget for advertizing.
Whether advertized or not, Disaster is helping in building a solid games lineup and is a game for people who buys the most games per person, who will get Disaster as the "39:th game for the rest of the year", to who there isn't enough games to buy anyway. And in Japan and Europe, it's going to work as one part in decision making for console purchase during the christmas time.
The less Nintendo gives information about the game into the gaming websites, and more to Nintendo Channel, the more interesting Nintendo Channel will be for public, the more it's going to be used and more advertizing costs will be saved. Also, getting more Wiis online, will lead to more Virtual Console and WiiWare purchases.