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Your logic train is a bit flawed, though: as Nintendo proved in the fifth and sixth generations, a properly run company can still get a good profit out of second or third place. Thus, the failure of Sega to survive after that era can only be blamed on Sega itself, and not on any other company.

As to the rest of your thesis, though, I would add that war and business makes strange bedfellows. You might, for instance, remark on the irony of Squaresoft avoiding bankruptcy primarily by the aid of Sony after their first Final Fantasy movie, only to have Square-Enix supporting the DS much more than Sony's own PSP (of the XIII "betrayal-ton" we shall say nothing here).

All that said, Samba de Amigo's gonna rock. That is all.