bdbdbd on 17 August 2008
@Soriku: Not quite... In the marketing sense mascot is what you to create mindsets. The most stupid thing Sony did with Crash, was to sell it, since it would have been a great maskot.
Now, with the sackboy, whether LBP will be popular or not, Sony can make more games with sackboy in in it and create a popular mascot from it.
Mascot should appeal people of all ages, since that way you can tap the customers early so, that they are familiar with the product still at older age.
Ei Kiinasti.
Eikä Japanisti.
Vaan pannaan jalalla koreasti.
Nintendo games sell only on Nintendo system.
