I think I got it. At least to me, it looks like it reads, Reboot Games Studio: Develop (short for Development Kit.) They are a studio that specializes in taking outsourced work for indie and AAA games. Seems like a company that might not care about leaking some info.

DS5 looks more full than the PS4 controller, That's great if this is the final version, my hands cramp up easily with the DS4.

Oh. I think you are looking at the DS4 prototype pic.  The first pic is the one with the DS5.  You can see a separation on them, especially if you zoom in on it.

That 3rd word on line 2 looks like "Master." I'm not yet sure what the other 3 words are...still working on them.

Sony please just make a good controller.

Lol.  To be fair, I just bought RE2 a few of days ago.  Used my Sony Reward points to get $30 on PSN.  But, yea, I have a problem with sticking with one game.  Kinda have ADD when it comes to them.  Love buying them when they are on sale, though.  Makes it a little harder having a family, too.  Infamous games are ones I always platinum.  I did so with Spider-Man, too.  The first two Bioshocks in the HD Collection. 

OP, Please fix this by add some explanation, or delete this, It confused peoples,  This pic from 2013 , it's a PS4 DS4 prototype controller. 

Isn't this just the leaked PS4 prototype? I'm pretty sure this is old. You can see it here https://www.justpushstart.com/2013/02/prototype-ps4-controller-revealed/

Your second photo is a PS4 dev kit and a proto type DS4.

As for the first pic and the DS5 (the second pic is a DS4 proto and a PS4 dev kit) here is the patent for the DS5 and a rendered mockup of the DS5.

DS5 is mostly the same in appearance but adds a mic. Is thicker. Triggers are supposed to have some tension tech to feel like pulling back the string of a bow and such. SO some sort of haptic feedback I guess.