One thing’s for sure, no way Sony is going to copy this move.

It's number one on Amazone right now .
I love Nintendo and the way they are. Even if you're not a fan, which i am, you have to admit the gaming scene would be boring without them.

My 4 yr old and 9 yr old are always playing Switch. Also both own Ipads. All there freinds also have Ipad/tablets so yeah think you barking up wring tree there.

This entire thing is Myamoto's brainchild.I guarantee it. Nintendo was a toy company in the 70's when Myamoto was hired. He graduated from Kanazawa Municipal College of Industrial Arts with a degree in industrial design. In other words this is the sort of stuff Mario's creator went to school to do.

And for the detractors...

1. Kits are free online.

2. $60 is not too much to pay for a videogame.

3. $10-20 is not too much to pay for a cardboard kit. Remember these things are free online anyway. Consider those $80 versions with the kits and the game included to be like collector's editions.

4. If it breaks remember that kits are free online. Glue/Tape is free too.

5. Kids aged 8 to 12 are waaaaaaaaaaayyyyy more protective of stuff than you people give them credit for. Especially when they built it themselves. Go tear up your kid's favorite drawing that he worked on for hours, and see how he reacts. It'll be the same with these things.

6. What's that it's too expensive to sell? Just like the Switch was too expensive at $300? Or how the Pro controller was too expensive at $70?

Final thoughts: If Nintendo and Lego can collaborate on this somehow, it'll sell like gangbusters. I imagine this will already sell pretty well, and give Nintendo a bunch of free PR. This is the sort of thing that shows up on those morning talkshows like The Today Show.

P.S. This is pretty dang genius. I'm impressed. 

Can't wait to see what the cheap chinese knockoff will look like, arf.

I don't even care if the games are complete garbage and I never play them, I am kind of just interested in making the kits and seeing how all the bells and whistles work on it. You know all the inner workings of the string, rubber bands, metalic tape, ect.

If I had kids, I would buy this stuff instantly and use it as a great bonding/building/learning lesson with them. Just think of you as a kid or other kids. They love pretending theya re doing what their dad is doing. They have pretend lawn mowers as their dad mows. They want to use a hammer and hit nails when building things, ect. Kids would love doing this with their parents.

Also think of the common joke with younger kids. They are more interested in the cardboard box the toy came in than the actual toy. Kids constantly make forts out of cardboard, use cardboard tubes as swords, ect. 

If their toy breaks, they might actually enjoy the act of rebuilding it more than the actual game it is used for. 

Like I said myself. I'm more interested in building it and seeing how it works over the actual games. 

If it makes a bunch of money, they'll use their move controllers to parrot it and then Sony fans who were shitting on Labo will praise the Sony Sabo brand of interactive build-and-play experiences.

Yeah the process of building and decorating is arguably as big a draw as the software itself. It's really ingenius, combining the appeal of video gaming with the hands-on aspect of DIY/Lego/Arts-and-crafts.

I can see this becoming one of those things like Tamagotchis that are looked back on with intense nostaglia and love by the generation of kids growing up now. They'll be posts in 2030 about "the good old days when your parents got you Labo and a Nintendo Switch for your 10th birthday".

I look forward to seeing how much scalpers get Nintendo diehards to pay for cardboard and a tech demo.

I asked by kids, what do they think about it and they all loved it. They already asked me if that’s their birthday present. It’s not something what I would personally like, but it definitely has potential. The only question is cost. Apart from the cardboard and software, I’d need to buy another Switch, there’s no way around it.