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Be Honest: Why Do You Think Switch is a Sales Success Right Now?

Forums - Nintendo Discussion - Be Honest: Why Do You Think Switch is a Sales Success Right Now?

AngryLittleAlchemist said:
StarOcean said:
As of right now, it is doing fine. However, I would not celebrate it as a great success yet. It'll undoubtly outsell the Wii U. But beyond that, I'm not confident in it until I've seen 2yrs of sales

Living life like a pessimist isn't fun  

Just get crazy and wild! 

Thinking that Switch will fail is actually an optimistic prediction from StarOcean's POV, because he desperately wants it to fail and would be disappointed if it succeeds.



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StarDoor said:
AngryLittleAlchemist said:

Living life like a pessimist isn't fun  

Just get crazy and wild! 

Thinking that Switch will fail is actually an optimistic prediction from StarOcean's POV, because he desperately wants it to fail and would be disappointed if it succeeds.



Its really a combination of many things.Great console concept, excellent first party support, amazing marketing behind it, excellent indie support, and soon to be added:decent to good third party support.



I think its an interesting device and makes the concept of portable/home console seem practical.

Perhaps most importantly, I think we're all glad to see Nintendo putting its focus on a single platform and they focused where they had the greatest success, portability. I was tired of buying a portable and home console just to play a few notable games on each platform.

But how long will the momentum last? I'm not sure it stay the sales beast some assume, but 2017 will be strong.



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1. Games games games. Mainly Zelda and Splatoon

2. Convenience/portability



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StarOcean said:
As of right now, it is doing fine. However, I would not celebrate it as a great success yet. It'll undoubtly outsell the Wii U. But beyond that, I'm not confident in it until I've seen 2yrs of sales

Well the topic title literally says, "Right Now" so I am not even beginning to speculate into the future. This topic is about today



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Nintendo's Marketing, the fact that it's a hybrid device, and it's getting great games and there aren't 3 month droughts of good games.



Well just an FYI, Doom has been on Nintendo systems before.




As for why Switch is doing well right now, simply put it's a combination of what it is offering right now + what people expect will come to the Switch later.
Portability, marketing, big titles in the first few months (Zelda, Mario Kart, Splatoon), and of course Nintendo dropping exclusive support for WiiU.



1. The games It opened with Breath of the Wild, a 21st-century take on Zelda 1, and it was a revelation.  Splatoon 2 was a follow-up to Nintendo's first big new IP in a while, and it showed it had enough content to be a full sequel.  Super Mario Odyssey both hearkens back to beloved 3D Mario games and breaks new ground.  The indie games have been numerous and quite clever, filling up the line-up between big releases.  Like the man said, "Software sells hardware."

 

2. Good marketing There were no weird living room cubes full of kids.  There was no consumer confusion over what the Switch actually is.  The ads for it immediately tell viewers what the Switch is, what games it has, and why you should want it.  And those ads are ubiquitous.  Wii U ads would appear on commercial segments of kid-targeted cable networks, while those for the Switch are in much more mainstream venues.

 

3. Underserved audience The Switch is targeted at adults with stuff to do.  While it's wonderful to devote a whole evening to your current gaming fix, a lot of people either have to schedule such evenings carefully or accept being tired in the morning.  The Switch conforms to a busy lifestyle and lets you enjoy your favorite console experiences even if you're away from home and just have a few spare minutes.

  



Zelda and they kept up the hype ever since



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