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Forums - Sony Discussion - ‘Old boys’ say Sony chief is losing his way

Eddie_Raja on 30 April 2015
ArchangelMadzz said:
"accusing him of losing sight of innovation by focusing on cost cutting."

After that I stopped reading, how dare he cost cut whilst running a company that's hemorrhaging money.


Yeah and the fact that the very people that ran the company into the ground are complaining about cost cutting.

 

He would love to throw tons of money at innovation but unfortunately those guys squandered all of their money on useless projects.



Prediction for console Lifetime sales:

Wii:100-120 million, PS3:80-110 million, 360:70-100 million

[Prediction Made 11/5/2009]

3DS: 65m, PSV: 22m, Wii U: 18-22m, PS4: 80-120m, X1: 35-55m

I gauruntee the PS5 comes out after only 5-6 years after the launch of the PS4.

[Prediction Made 6/18/2014]

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Chark on 30 April 2015

As long as Kaz doesn't buckle and resign from this laughable excuse of an old guard butting its head in Sony should be fine. They just went through the majority of the turmoil. The coming years should provide stabilization and gear them up towards innovative products they have stuck floating in R&D without production support.

Now if he does leave, Sony could be screwed since I don't see his replacement holding his ground when he's going to be hit with similar criticisms. Changing CEO's left and right is not good for business.



Before the PS3 everyone was nice to me :(

cfin2987@gmail.com on 30 April 2015

losing his way into profit for the first time in god knows how long....



justiceiro on 30 April 2015

Guys, just because those old man made bad decision doesn't mean that everything that come out from their mouths is necessarily bad.

Lets see at what kaz hirai tried to do:

Sold buildings. Comom, this is a no solution, its just a aways to percive more profitability. Its a cost that in the long term, will come back rigth to their faces with expensive rents.

Try to shrink out from EUA and only focus in europe with their mobile division. It din't worked.

Job cuts across all the division. Didn't sony santa monica fired a entire work group working in a new IP at that time? Yet, this didn't stoped them to selout the PC division.

What i think is that sony should have scraped the mobile divion a long time ago, but they are still trying to save it, even if only bleed money so far. Its just not worth it. All the other division are dopign fine to ok, why insist in mantain the malfunction machine? If you don't want to end all the operation and fire a huge ammount of people, sell it. I bet if they had alreadly done it, they could have said the PC division



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LivingMetal on 30 April 2015

Yo. Old guys. The global market is changing. Get with the program. So, I'd say "Get 'P' (PlayStation) or Get out!"



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sales2099 on 30 April 2015
TheGreatGamerGod said:
Porcupine_I said:
Aren't the "Old Boys" the ones that brought the company to this point?

Exactly. You innovate during times of growth, not massive financial loss. He's carefully bringing in more income in working divisions, restructuring or selling off divisions which are bleeding cash like the television department all while trying to stop a company that employs over 140,000 people from going into liquidation, largely from the incompetence of these guys. It's also kind of rich coming from Kutaragi, a man who made the PS3 hell to develop for and launched it at a horrible price point with almost no good software and a gimmick controller, it took Harai and Yoshida and their teams years to put the thing into profit after his negligence.

Well to be fair Apple got out of its rut by innovating the Ipod.

You could play it safe and merely cost cut, but the core problem remains: your products aren't selling the way you expect. Cost cutting will just lead to more cost cutting if they don't make a breakthrough product.

If they run their divisions like they run Playstation, then they would have nothing to worry about.



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sales2099 on 30 April 2015
DerNebel said:
Dark_Feanor said:
Porcupine_I said:
Aren't the "Old Boys" the ones that brought the company to this point?


No, they are those who make Sony the biggest eletronic manufecture and technology inovators in the world.

Sony is making money folowing others lead, of flat out holding inovation. PS4 is a success mostly because it didn´t change what a console is. And who knows how long it can keep that momentum?

Lol, you sound like you know who all those old dogs are, care to let us in on your secret?

Ken Kutaragi not only created PS he also almost killed it as well with his need to innovate, as for the only other name mentioned in this article, Tamotsu Iba, that dude was the Director of the Life Insurance business according to Bloomberg, surely a place full of technology innovators...

Oh and I'm sorry that the PS4 is successful because Sony was intelligent enough to not force a utterly worthless "innovation" on people.

Ken Kutaragi had the right idea, he tried new things and was a innovator, even with PS3. The problem IMO, was hubris.



Xbox: Best hardware, Game Pass best value, best BC, more 1st party genres and multiplayer titles. 

 

Bofferbrauer on 30 April 2015
ArchangelMadzz said:
"accusing him of losing sight of innovation by focusing on cost cutting."

After that I stopped reading, how dare he cost cut whilst running a company that's hemorrhaging money.

While cutting costs was absolutely necessary, so does innovation to sell products, especially as an electronics company. You wouldn't buy a five year old TV set over a newer, much better one, right? Maybe that is what they are argueing about, as I don't notice much new stuff from Sony coming out lately which ain't Playstation or Movies related. And naturally, if there are no new products there, their sales will flunder in these areas.

In short, they do have a point, but are also vastly overdramatising - for now at least.



ArchangelMadzz on 30 April 2015
Bofferbrauer said:
ArchangelMadzz said:
"accusing him of losing sight of innovation by focusing on cost cutting."

After that I stopped reading, how dare he cost cut whilst running a company that's hemorrhaging money.

While cutting costs was absolutely necessary, so does innovation to sell products, especially as an electronics company. You wouldn't buy a five year old TV set over a newer, much better one, right? Maybe that is what they are argueing about, as I don't notice much new stuff from Sony coming out lately which ain't Playstation or Movies related. And naturally, if there are no new products there, their sales will flunder in these areas.

In short, they do have a point, but are also vastly overdramatising - for now at least.


I guessed you missed CES 2015? Worlds thinnest 4K TV, new phones, crazy new Tablet that is truly iPad killer, and fantastic projector that only needs to be 5 inches from the wall.



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hsrob on 30 April 2015

While it sounds very much like sour grapes, it doesn't mean they don't have a point. It's strongly dependent on whether he made cuts in the right places of an appropriate magnitude.

It's one thing to make sure that Sony survives but it's also important that they have been left with sufficient talent, opportunity and organisational capacity to find success once again.