Yes, I thought of that because of The Order, but it's not the only example. I remember when Square came and said FFXV's main story was about 40 hours long and... that was considered too short by quite a number of people. Huh.
Ok, I get it. "$60 for a 5 hour game with no multiplayer is a rip-off", but isn't anybody considering that replay value usually comes from the sheer joy of just replaying the game just because it's fun? (never mind the fact that A LOT of people are already considering it's absolutely impossible for The Order to fit in that category, but that could be a whole other thread). Uncharted 1 could be beaten in a single day. I nearly did it. It has no multiplayer. But, to me at least, there's a fuckton of replay value, because it's a fun game. Portal 2 is EVEN SHORTER. There's the co-op campaign yeah, but that's about it.
But what REALLY confuses me is that games back in the cartridge era were more expensive AND SHORTER. Is something like Super Castlevania IV even 5 hours long? "Expectations were different back then" seems to be the standard explanation for this.
Not only that, but most people were kids back then. Meaning we all had virtually unlimited free time. So a 10 hours game was barely anything on this scenario. As we grow up, more and more responsibilites appear, and 10 hours can sometimes be a colossal length. And FORTY hours? Jesus.
Sadly, gametime is not the only thing people like to complain A LOT nowadays (the forbidden word "linearity" also comes to mind), which makes me both sad and infuriated at the same time, but I digress.