EURJPY exchange rates are nearing one year highs, 8% increase over this time last year, or 8 yen per Euro to sit at 110 yen per Euro. The two year high is 120 yen/euro, and the low was in July of this year at 94 yen/euro.
USDJPY exchange rates are nearing TWO year highs, with an 8% increase over this time last year, or 6 yen per dollar to sit now at 84. The low in two years was early november 2011, at 76 yen per dollar, and hovered around 77-78 for nearly 6 months until March when it rocketed up to 83.75~ due to an inflationary initiative by the Bank of Japan.
As of last financial reports, Q2FY2013, the trading for Euro was 96 yen/euro, and 78 for the dollar.
Currently, this quarter for our favorite Japanese companies will show a nearly 15% increase for the Euro and 7.7% increase for the dollar.
The best part? The Euro is gaining nearly .5% every.single.day. while the dollar is growing by about .2% every day. By Dec 31, the end of Q3, the Euro and Dollar could be as high as 115 and 85.5, respectively.
Sony fan section below ------v
For reference, a drop of one yen against the Euro boosts Sony's revenue by 6 BILLION yen, or 70 million dollars/55million euros. This quarter will see revenue stream grow QoQ by 750 million euros or 83 Billion yen, and a growth of likely 20 Billion yen off the dollar growth. In effect, this will see a revenue boost of almost 6-7%
According to financial reports for q2, they expected 80 yen per dollar and 100 yen per euro for this q3.
Last Quarter held a 200m$ loss overall for Sony after factoring in purchases made. The exchange rate will generate, by itself, 1 billion USD.