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Forums - Sales - My 2010 Projections For PS360 Total HW Sold...Gap May Be Reduced Massively!

jarrod on 10 December 2009
psrock said:
jarrod said:
psrock said:
jarrod said:
psrock said:
jarrod said:
psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

I have heard this song before, but each year the ps3 cost less to make and i expect an even cheaper version late next year. $299 is still quite expensive for 4 year old console.

Yes, I am predicted an even slimmer version late next year with 250 gb for $200 dollars.

Likewise, I've heard this song before and yet Sony still ate an estimated $100 loss on their brand new 45nm PS3 slim.  The slim/drop combo this year was done because Sony was in a position where they HAD to do something of that scale.  Next year, they won't be the same position...

i am giving you the benefit of doubt, please show me where Sony is losing $100 on each PS3 Slim?

Okay.

Sony Incurring $100 Loss on PS3 -- Analyst

Do another search, this time with proof.

lol, maybe you should try doing a little research yourself.  Like actually reading the article.

You doubt TV Tokyo and Daiwa Institute's credentials or something?  Any reason in particular?



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psrock on 10 December 2009
jarrod said:
psrock said:
jarrod said:
psrock said:
jarrod said:

Likewise, I've heard this song before and yet Sony still ate an estimated $100 loss on their brand new 45nm PS3 slim.  The slim/drop combo this year was done because Sony was in a position where they HAD to do something of that scale.  Next year, they won't be the same position...

i am giving you the benefit of doubt, please show me where Sony is losing $100 on each PS3 Slim?

Okay.

Sony Incurring $100 Loss on PS3 -- Analyst

Do another search, this time with proof.

lol, maybe you should try doing a little research yourself.  Like actually reading the article.

You doubt TV Tokyo and Daiwa Institute's credentials or something?  Any reason in particular?

I will do some research, but I doubt I can give you a number since none of really know. I remember theSource claimed the lost was probably closer to 40-50 dollars each. Let me google it.



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11/20/09 04:25 makingmusic476 Warning Other (Your avatar is borderline NSFW. Please keep it for as long as possible.)
Vetteman94 on 10 December 2009
jarrod said:
Vetteman94 said:
jarrod said:
psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

One thing alot of people seem to be confusing is, when they say profitability 2010,  they mean the entire PS division,  which includes PS2, PSP and software sales for all 3 consoles.    And they will easily reach that.  

PS2's fallen off and PSP's a dubious success at best (decent(ish) hardware sales, software sales suck, GO's an utter flop).  They've never been able to pull up PS3 before, they're not going to much difference in the future. If we get a $199 PS3 next year, that generational deficit's easily going to pass $6B.

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

As for your other comments,  PSP is more than a dubious success, despite the software sales problem they have due to piracy.   PSP Go hasnt even been out long enough to call it a flop,  they could drop the price and sales could skyrocket.  And sure the PS2 is dropping in sales but everything it sells is basically pure profit for Sony.  



jarrod on 10 December 2009
Vetteman94 said:
jarrod said:
Vetteman94 said:
jarrod said:
psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

One thing alot of people seem to be confusing is, when they say profitability 2010,  they mean the entire PS division,  which includes PS2, PSP and software sales for all 3 consoles.    And they will easily reach that.  

PS2's fallen off and PSP's a dubious success at best (decent(ish) hardware sales, software sales suck, GO's an utter flop).  They've never been able to pull up PS3 before, they're not going to much difference in the future. If we get a $199 PS3 next year, that generational deficit's easily going to pass $6B.

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

As for your other comments,  PSP is more than a dubious success, despite the software sales problem they have due to piracy.   PSP Go hasnt even been out long enough to call it a flop,  they could drop the price and sales could skyrocket.  And sure the PS2 is dropping in sales but everything it sells is basically pure profit for Sony.  

Well, since sourcing all the rage how about providing one for that $30 loss figure?

DS has more widespread software piracy than PSP btw.  It's also easier to pirate (small ROMs, no firmware trickery).



radiantshadow92 on 10 December 2009

=o...im bookmarking this page....if your right again...your really are from the future



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ramses01 on 10 December 2009
Vetteman94 said:

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

 


You never heard that they were losing only 10%.  You heard that the bill of materials (cost) was within 10% of the MSRP, which is a completely different thing.  That translates to a much larger loss.



Vetteman94 on 10 December 2009
jarrod said:
Vetteman94 said:
jarrod said:
Vetteman94 said:
jarrod said:
psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

One thing alot of people seem to be confusing is, when they say profitability 2010,  they mean the entire PS division,  which includes PS2, PSP and software sales for all 3 consoles.    And they will easily reach that.  

PS2's fallen off and PSP's a dubious success at best (decent(ish) hardware sales, software sales suck, GO's an utter flop).  They've never been able to pull up PS3 before, they're not going to much difference in the future. If we get a $199 PS3 next year, that generational deficit's easily going to pass $6B.

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

As for your other comments,  PSP is more than a dubious success, despite the software sales problem they have due to piracy.   PSP Go hasnt even been out long enough to call it a flop,  they could drop the price and sales could skyrocket.  And sure the PS2 is dropping in sales but everything it sells is basically pure profit for Sony.  

Well, since sourcing all the rage how about providing one for that $30 loss figure?

DS has more widespread software piracy than PSP btw.  It's also easier to pirate (small ROMs, no firmware trickery).

http://www.engadget.com/2009/07/31/ps3-manufacturing-costs-down-70-percent-strange-it-doesnt-fee/

The $30 was just really an estimate on my part after getting the numbers from the source above.  If you consider that they still have to include a controller, wires and packaging.  and sell it to a retailer so they can make a small profit than $30 seems pretty realistic. 



Vetteman94 on 10 December 2009
ramses01 said:
Vetteman94 said:

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

 


You never heard that they were losing only 10%.  You heard that the bill of materials (cost) was within 10% of the MSRP, which is a completely different thing.  That translates to a much larger loss.

No thats not what I heard either. 



ramses01 on 10 December 2009
Vetteman94 said:
ramses01 said:
Vetteman94 said:

How do you know that for sure?   Last numbers I remember for the PS3 was they were only losing 10% of the price.   Which would be only about $30.  Could they make it even cheaper to make,  absoluely.  I imagine they are working on that as we speak.   Plus with alot of major software coming up for the PS3, they should have to problems getting moving into the black for the year of 2010. 

 


You never heard that they were losing only 10%.  You heard that the bill of materials (cost) was within 10% of the MSRP, which is a completely different thing.  That translates to a much larger loss.

No thats not what I heard either. 


That is exactly what you heard or read.  Like most other people here, you failed to comprehend what your read or read some idiots post instead of the actual quotes.



elticker on 10 December 2009
psrock said:
jarrod said:
psrock said:
jarrod said:
psrock said:
jarrod said:
psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

I have heard this song before, but each year the ps3 cost less to make and i expect an even cheaper version late next year. $299 is still quite expensive for 4 year old console.

Yes, I am predicted an even slimmer version late next year with 250 gb for $200 dollars.

Likewise, I've heard this song before and yet Sony still ate an estimated $100 loss on their brand new 45nm PS3 slim.  The slim/drop combo this year was done because Sony was in a position where they HAD to do something of that scale.  Next year, they won't be the same position...

i am giving you the benefit of doubt, please show me where Sony is losing $100 on each PS3 Slim?

Okay.

Sony Incurring $100 Loss on PS3 -- Analyst

Do another search, this time with proof.

waw $100 per console that is alot. sony is got to be lossing alot of money. they are gonna be big in the red i guess from this info