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Forums - Sales Discussion - 360 2008 price cut vs PS3 2009 price cut/Slim effect

ViolentPhlegm on 27 November 2009

Americas charts now:

WEEK ENDED SEPT 05/06 TO NOV 21/22 (AMERICAS) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) during period
2008 360: 1,264,410 PS3: 732,105 360: 532,305
2009 PS3: 1,259,300 360: 1,208,789 PS3: 50,511
Lead 360: 5,110 360: 476,684 360: 481,794 (net 2008+2009 change)

 

WEEK ENDED NOV 21/22 (AMERICAS) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) for the week
2008 360: 190,250 PS3: 91,195 360: 99,055
2009 PS3: 138,006 360: 146,221 360: 8,215
Lead 360: 52,244 360: 55,026 360: 107,270 (net 2008+2009 change)

Unfortunately for Sony, they are being outsold by 360 in Americas even within the current year, let alone against the 2008 figures.  Next week's numbers should be interesting.  360 still has strong momentum, but the bundles Sony has arranged with major retailers for Black Friday seem (at least to me) a lot more compelling than the 360 bundles.  We'll see what happens...



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Serious_frusting on 27 November 2009

I am expecting a huge PS3 bump on black friday



Nobody's perfect. I aint nobody!!!

Killzone 2. its not a fps. it a FIRST PERSON WAR SIMULATOR!!!! ..The true PLAYSTATION 3 launch date and market dominations is SEP 1st

ViolentPhlegm on 08 December 2009

Sorry for the late update.  Canadian VGC users were having trouble earlier in the week and the update is a bit difficult to do at my present location. 

Anyway, as we all know by now, the PS3 had a hugely successful Black Friday week.  On a worldwide basis, PS3 outperformed last year's 360 sales by 36k and in this single week the overall 360 lead was reduced by 290k.  For the comparison of price cut vs price cut however, Sony didn't quite completely recover the full differential from last year's Black Friday when PS3 sales were pretty dismal.  As a result, for Black Friday vs Black Friday, the overall "win" for worldwide numbers goes to last year's 360 cut by just under 37k.

WEEK ENDED SEPT 05/06 TO NOV 28/29 (WORLD) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) during period
2008 360: 3,401,267 PS3: 2,390,576 360: 1,010,691
2009 PS3: 4,475,890 360: 2,640,606 PS3: 1,835,284
Lead PS3: 1,074,623 360: 250,030 PS3: 824,593 (net 2008+2009 change)

 

WEEK ENDED NOV 28/29 (WORLD) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) for the week
2008 360: 726,135 PS3: 399,150 360: 326,985
2009 PS3: 762,259 360: 472,249 PS3: 290,010
Lead PS3: 36,124 360: 73,099 360: 36,975 (net 2008+2009 change)


tedsteriscool on 08 December 2009

PS3 Black Friday sales were immense. It'll probably flip the charts.



ViolentPhlegm on 08 December 2009

Um... I've made a big mistake somewhere, I think. Stand by...

FIXED:  I left off the first week when calculating the cumulative chart.  Yup, left off the Slim launch and the 360 price cut week.  Made a slight difference.  

Americas charts will be up shortly.



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ViolentPhlegm on 08 December 2009

On to Americas and Black Friday 2008 vs 2009.  This was 360's best chance of reversing the PS3's momentum for Holiday 2009, but fantastic and varied PS3 bundles led the way.

Missed it by that much... PS3 came ever so close to matching the 2008 360 sales.  The difference of 1,453 means 2009 PS3 sales were within 0.3% of 360 last year.  However, if there are adjustments PS3 2009 may end up on top after all.

360 2008 and PS3 2009 are neck-and-neck in both the weekly sales and cumulative sales, but because the PS3 was so weak last year the 2008 gap increase trumps the 2009 gap decrease.  For the rest of the year there's a good chance of seeing PS3 2009 > 360 2008 sometimes, but we'll never see PS3 2008 > 360 2009 in Americas.

WEEK ENDED SEPT 05/06 TO NOV 28/29 (AMERICAS) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) for the period
2008 360: 1,742,366 PS3: 930,173 360: 812,193
2009 PS3: 1,735,803 360: 1,532,409 PS3: 203,394
Lead 360: 6,563 360: 602,236 360: 608,745 (net 2008+2009 change)

 

WEEK ENDED NOV 28/29 (AMERICAS) Price-reduced console sales Other console sales Gap increase (360) or decrease (PS3) for the week
2008 360: 477,956 PS3: 198,068 360: 279,888
2009 PS3: 476,503 360: 323,620 PS3: 152,883
Lead 360: 1,453 360: 125,552 360: 127,005 (net 2008+2009 change)


Sardauk on 08 December 2009
Serious_frusting said:
I am expecting a huge PS3 bump on black friday

Everything is a bump with the PS3... past sales were so low...



 

Evan Wells (Uncharted 2): I think the differences that you see between any two games has much more to do with the developer than whether it’s on the Xbox or PS3.

TRios_Zen on 08 December 2009

I'd be interested to see the relation of percent drop in price as compared to these numbers. Sadly work will keep me from performing any such analysis.



SOLIDSNAKE08 on 08 December 2009
Sardauk said:
Serious_frusting said:
I am expecting a huge PS3 bump on black friday

Everything is a bump with the PS3... past sales were so low...


not really, dont any of you remember a few weeks before the ps3 slim the 360 was only like 20k ahead weekly? now thats just absolutely awful and 360 is gonna go back down to those levels after december.



Sardauk on 08 December 2009
SOLIDSNAKE08 said:
Sardauk said:
Serious_frusting said:
I am expecting a huge PS3 bump on black friday

Everything is a bump with the PS3... past sales were so low...


not really, dont any of you remember a few weeks before the ps3 slim the 360 was only like 20k ahead weekly? now thats just absolutely awful and 360 is gonna go back down to those levels after december.

If you say so...



 

Evan Wells (Uncharted 2): I think the differences that you see between any two games has much more to do with the developer than whether it’s on the Xbox or PS3.