DVD, Blu-ray Shrinking. Digital Distribution Rising
The bad news is that DVD sales are falling and Blu-ray sales, with only 4% of the market, aren’t taking up the slack. The good news is that digital distribution, with ten percent of the market share, is up 18% and rentals are up too.
Total disc sales, including standard DVDs and Blu-ray, plunged 13.9%, a slightly bigger drop than the 13.5% decline in the first six months of 2009. In an effort to downplay just how dismal revenue from DVD sales has become, DEG didn't disclose total revenue for the category.
Now I expect loads of people to say BluRay has more than 4%. But no it doesn't. This is the software sales and nothing to do with how many hardware units for BluRay have been sold.
http://www.hardocp.com/news/2009/10/20/dvd_bluray_shrinking_digital_distribution_rising










