In this case, when Maelstrom says "Industry" he is referring to the collectivie corporate bodies that seek to take away consumer rights to software, forcibly shift focuses in development, and try to forc the consumer to pay more for content that they would have gotten anyway in earlier generations.

He wants that mentality to die so we can jsut have the games, and wants corporations to remember that they serve the consumer, not the other way around.

We must destroy the industry.. to save gaming as an entertainment medium sees more accurate.

U got good detection skills. ;)

Can u link to one of such articel about virals in distguise, the evidence? I think it's just a conspiracy theory, Malmostrom seems to think a lot in those ways, seeing demons everywhere.

This almost sounds like a rant about the government. Admittedly, gaming companies have gotten worse this generation. On the other hand, changing that requires a more deft touch than breaking down all the companies and destroying the entire industry solely because of some annoying policy decisions. It's clear that even a small amount of fame has made Malstrom very radical and egotistical, even more so than before.

"Viral messengers, posing as ‘gamers’, are polluting message forums and comments from various websites in the shape to ‘change public opinion’. Anyone who deserves a place in Dante’s Inferno would be computer virus makers and viral marketers posing as regular people. I want viral messengers *gone*."

Where does he get this from? I think he's overexaggerating this a lot. I've never met a viral marketer disguised as a gamer.

I grant that he is egotistical, but given that he defines the "industry" as a mindset I do not think the suggestion is that radical.

The fact that gaming companies have gotten worse and need to go back to the way it was before is the heart of what he's saying. As sour as it may be in your mouth, you actually agree with him.

If he's saying that he wants the industry to die as a mindset, that's fine. However, I'd rather not see thousands of people lose their jobs. From what I read, it sounded like he was describing that the industry should fall, which I just don't want. I agree with him on some points, but we differ on many. Had Nintendo not intervened, the practices Malstrom describes might have led to the destruction of the industry. But really, the next generation should be great. As the economy improves and developers move towards cheaper development (the current development model can't be sustained), they won't need to use these measures. They're not going after used game sales and selling limited edition copies because they hate the consumer or want to rip us off, it's just because they need the money. They're not greedy, they're just struggling.

I've never liked Malstrom for his arrogant attitude, and it's actually funny to see how bad it's gotten.

If he's saying that he wants the industry to die as a mindset, that's fine. However, I'd rather not see thousands of people lose their jobs. From what I read, it sounded like he was describing that the industry should fall, which I just don't want. I agree with him on some points, but we differ on many. Had Nintendo not intervened, the practices Malstrom describes might have led to the destruction of the industry. But really, the next generation should be great. As the economy improves and developers move towards cheaper development (the current development model can't be sustained), they won't need to use these measures. They're not going after used game sales and selling limited edition copies because they hate the consumer or want to rip us off, it's just because they need the money. They're not greedy, they're just struggling.

I've never liked Malstrom for his arrogant attitude, and it's actually funny to see how bad it's gotten.

You need to read the whole thing. Part of what he dislikes about the industry is that it's so easy for people to lose their jobs, because there is an artificial turnover rate created whenever people try to buck trends and create somethign that's actually new. It's like the heead of Activision said vis-a-vis taking the fu out of making games: Maelstrom detests that mindset.

Maelstrom would argue that a large part of their struggles is because they are greedy, and consumers are rejecting their valuee propositions over and over.

He may be arrogant, but that does not change the core of what he's saying.