although 600k up is good for the xbox360, i dont think its that impressive. They could have done better, but its lacking big releases and exclusives since halo wars. I expect the xbox360 to sell a lot better this fall though. It might even go back to +30% yoy at the end of this year.

... do you even know what monopoly means? if youre thinking oligopoly, microsoft already has that position

i haven't understood a thing!

Take note that Sony is actually projecting a increase in YoY sale which is extremely implausible based on the number we are seeing for the first half of the year. Even with expected bump from big title like FFXIII and (possibly) GT5, they're already lagging behind last years sale by a million unit.

It doesn't take an analyst to deduce that the porjection is impossible to achieve without a price cut.

^ Its financial year as in starts in April and ends 29th of March for your information. The first 4 'bad' months really don't count against their 13M projection, its really only the last two and the time up until that mythic price cut.

I think everyone expects some kind of price cut though, its not like anyones really doubting that (I hope).

Gah sorry, mixed the calender / financial year up. You're right, but its still a hard hurdle if the price cut come too late. If it's not before this x-mas holiday season then there projection is still impossible.

I'm now expecting the price cut to start with a negative 1 million unit collar hanging around its head.

The Sony 13 M PS3 sold projection definitely means one or more of those things :

- a PS3 price cut

- Gran Turismo 5 incoming

- GoW 3 released

I think you will see all of those things before the end of the fiscal year 2009-2010.

If that happens, I definitely think the 13M target will be reached, and 360 will be deeply outsold worldwide again, like it was every month before the last september price cut.

Haha thats cool. It will likely be before Christmas because thats the right time, people are most price sensitive on average around then due to the sheer number of things being bought most likely. Its not -1000000 yet, give it time!

Yes, I do. A firm technically holds a monopoly if it has greater than 30% of the market (under UK law), however, that usually applies to firms who operate in markets with a large number of competitors (like supermarkets, for example, Tesco is said to have a monopoly position over the market, yet it only has ~31% share of the market).

theres a difference between monopolistic competition and monopoly. look it up. microsoft, even at 30% of the marketshare will not be able to:

price consoles so that consumers will have no choice but to buy theirs

limit the supply of game consoles to jack up the price

create barriers of entry so others will not be able to create a competing console

combine their product with other products to force consumers to buy unnecessary things

and 30% of the marketshare would make sense for monopolistic competition, where a bunch of different companies have similar products and are rallying for the top position, oligopoly, where a small collective of companies control the bulk of the market share, not a monopoly, where one company controls enough of the market share to do any of the above.

if you mean monopoly on the Xbox, well, duh.