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Forums - Sony - PS3 attach rate my thoughts

Steroid on 22 June 2009

Does the Wii have a higher attach rate? I'm not so sure if you don't include Wii sports which comes with the Wii.



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vitoaf27 on 22 June 2009
MontanaHatchet said:
The reason the PS3 has a lower attach rate is because of the price tag. After you buy it, you have less money to spend on games. The 360 isn't cheap either, but it benefits from a very strong internet community and still being affordable. This is part of the reason the Wii has a higher attach rate than the PS3 despite more casual gamers. And it's also part of the reason why the Gamecube had such a high attach rate.

Even if it's not the core reason, the logic is undeniable. The more expensive the system, the less money you have for games.


The price tag is only an initial "down payment," though. You can buy games as time goes on. So yes while you'll spend $100 more on the down payment, you'll recoup those costs and have money to spend on games later.

Does that make sense? Or do people actually tally up how much they spend on gaming and don't want to exceed a certain amount?



Alic0004 on 22 June 2009

 

(From Gamasutra, March 2009)



 

largedarryl on 22 June 2009

To add to your concerns, the company I work for owns 3 PS3 systems that are not used to play games.



Alic0004 on 22 June 2009
mwjw696 said:

First of all please don’t think of this as a diss on Sony or the PS3 in anyway. I just had a thought in my head that would not let go. So I will try and explain this idea as best I can.

I’m sure everyone knows that when the PS3 first came out it was a slow seller after the holidays. I would say mainly because of the high price, and low selections of software. Well things have gotten a lot better these days. But when the PS3 would not sell a lot of stores started to market the PS3 as the cheapest and best upgradable Blue-Ray player on the market. I mean Sony even did some campaign where you could get a couple free Blue-Rays with the purchase of a PS3. That might still be going on I’m not sure. Anyways to the point of this topic.

My thought is that the PS3 attach rates might be suffering because of this marketing. I mean there is just no way to accurately tell how many PS3 have never had a single PS3 game in them, or maybe just one. I know maybe one tech junkies that own a PS3 and never bought a game. How many can there be around the world? I know it’s hurting pretty badly when you see 360 selling 1.5 times more compared to PS3 that is only 8mil behind. The bad thing is the people that own these Blue-ray only PS3s would almost never visit this site or any game site to get an accurate polling data.

My other thought is that if Sony sold those consoles at a loss. Not going into how much they lost per console, which has been talked about enough. How many Blue-Rays would people have to buy before Sony would start making a profit back from the machine?

So that is my idea into why the attach rates might be a little lower than 360 and Wii. I found a wiki with info on attach rates which I will post also. I know there might be other reasons also but I have not seen this one brought up as much. I hope you got through my nice wall of text and enjoyed it.

http://vgsales.wikia.com/wiki/Attach_rate#Attach_rate

 

 

The graph on the wiki you posted is dated September 2007 - February 2008.  o.O



 

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Vetteman94 on 22 June 2009
largedarryl said:
To add to your concerns, the company I work for owns 3 PS3 systems that are not used to play games.

Thats interesting, what do they use them for then?  Video Conferencing or something?



MontanaHatchet on 22 June 2009
vitoaf27 said:
MontanaHatchet said:
The reason the PS3 has a lower attach rate is because of the price tag. After you buy it, you have less money to spend on games. The 360 isn't cheap either, but it benefits from a very strong internet community and still being affordable. This is part of the reason the Wii has a higher attach rate than the PS3 despite more casual gamers. And it's also part of the reason why the Gamecube had such a high attach rate.

Even if it's not the core reason, the logic is undeniable. The more expensive the system, the less money you have for games.


The price tag is only an initial "down payment," though. You can buy games as time goes on. So yes while you'll spend $100 more on the down payment, you'll recoup those costs and have money to spend on games later.

Does that make sense? Or do people actually tally up how much they spend on gaming and don't want to exceed a certain amount?

No. Nothing you said really makes much sense.



 

 

largedarryl on 22 June 2009
Vetteman94 said:
largedarryl said:
To add to your concerns, the company I work for owns 3 PS3 systems that are not used to play games.

Thats interesting, what do they use them for then?  Video Conferencing or something?

High end network PC systems used for processing/streaming lots of MPEG traffic.  Compared to a PC that has a cell-equivalent processor, a wi-fi and a ethernet port, the entire PS3 is cheap in comparison.



largedarryl on 22 June 2009
Steroid said:
Does the Wii have a higher attach rate? I'm not so sure if you don't include Wii sports which comes with the Wii.

Since the Wii is a gaming only system, everyone needs to buy atleast 1 game with the system (it just happens to be Wii sports).



S.T.A.G.E. on 22 June 2009

-Sony's first plan with the PS3 was to get Blu Ray through the roof.

-Blu Ray was new, so it took quite a while for games to be developed for the system. This was coupled with the fact that Sony didn't care about the price being a turn off, as long as they got Blu Ray into as many homes as possible, to win the HD format war.

-After they won the format war, thats when games started rolling in and the started focusing on the system and the game simultaneously. This is why you witnessed the first price drop around the time of MGS4's launch.

-Another reason for a low attach rate was because Sony games didn't devalue as they should've. Some games are still $60.00. Luckily, today Sony finally heeded those calls and is selling 'Greatest Hits'.