http://gamer.blorge.com/2009/04/22/apparently-sony-doesnt-care-about-selling-games-on-ps3/

Sony currently has more internal studios than Microsoft and Nintendo combined. There is little doubt that Sony spends a ton of money on building its in-house development studios. However, according to an ex-Sony employee it seems like Sony may not really care about selling a lot of first party games all that much.

Of course Sony cares about selling first party games to a certain degree, but the company may not care if its internally developed games do not sell a gazillion units. David Jaffe, the man best known for God of War and Twisted Metal dropped some hints as to why he loves working with Sony on first-party development.

Apparently, Sony has a long term view of games and its purpose. According to Jaffe, internally developed games are created to bolster the PS3’s lineup as well as adding value to the system. This allows developers a certain degree of freedom not found with any other publisher out there. He gives examples of how games like LittleBigPlanet would have never been green-lit by another publisher due to the high risk involved.

This may explain Sony’s refusal to spend the big bucks like Microsoft on much needed marketing. Microsoft reportedly spent $20 to $30 million on Halo 3’s marketing campaign, which is about the cost of development of the actual game. Sony seems to develop games for the same reason supermarkets carry baby food. Selling baby food is a break even business, but supermarkets still carry it to bolster inventory.

This approach may be working over in Europe and Japan, but it sure isn’t doing much within the U.S. I have a feeling that the price of the PS3 might be the real bottleneck rather than game library. One thing is for sure, Microsoft’s approach to spending an inordinate amount of money on marketing actually seems to not only sell games but consoles as well.

It has nothing to do with games, and everything to do with the price tag.

That's all there is to it.

Misleading thread title BTW.

The whole point is that none of the games target the majority audience.

Each game targets its own demographic and does not sacrifice integrity for expanded appeal.

 Yah i know

So you would rather them spend all that money advertising or them spending that money developing more 1st party in house games?

I would take more games over a few months of constant advertising.

Damage control by Jaffe, yet again. He needs to come to grips with reality. This is why he was made to look like an ass on Gametrailers.

Another point.

If Sony does not care about selling games then why are they releasing so many games then? Also and ensuring alot of 3rd party games come for the system? .

I guess they dont care about enticing gamers with the Uncharted 2 beta with another great game in InFamous?

Sony does not need to lose more money on pointless advertising. People have been gaming for years and they know how to get information about a game they want.

Of course you pretend not caring about something you struggling to do, lol

Team Ico is their only studio i care about. I never really cared for Sony first party (or second part) games.

Sony just aren't very good at finding home run titles (sales) in spite of their obvious developer bredth and talent. (Compared to Microsoft and especially Nintendo)

They still release great games.