By using this site, you agree to our Privacy Policy and our Terms of Use. Close

Forums - Sales - NPD Reaction: Sony Looks To the Future, Not The Present

http://gamasutra.com/php-bin/news_index.php?story=23245

 

Sony's NPD reactions highlight the company's success with first-party exclusive PlayStation 3 titles while attempting to draw attention toward the company's future, rather than its present, hinting at strong launches of future exclusives and an upswing in sales of the discounted PlayStation 2.

The company had three titles in the NPD top 10, as its competitor Microsoft did. No comments were made on how far behind sales of Resident Evil 5 lag, at fourth place overall compared to the Xbox 360 version's first place finish.

On the other hand, Sony talked up its overall bestselling baseball title, with its PS3-exclusive MLB '09: The Show finishing sixth across all platforms. First-party exclusive Killzone 2 stayed stuck in at seventh place, with an additional 296,000 units sold -- almost equaling its February performance of 323,600 units.

Sony pointed to the success of its PlayStation Network service, noting that its Home virtual world now has over 5 million global users, revealing also that the top game of the month of March was thatgamecompany's Flower.

The top downloaded film on its video service was the insufferable and inescapable vampire love story Twilight.

Sony mostly promised big things for the year, with Senior director of corporate communications, Patrick Seybold, hinting at the success of the company's March 31 price drop of the PlayStation 2 to $99.

He particularly commented: "We’re also seeing exciting preliminary numbers for PlayStation 2 with the recent price cut and we couldn’t be more pleased with the continued entertainment value and gameplay the platform provides even in its ninth year."

The reactions email mostly spends its time looking toward the future rather than analyzing the present; the company highlighted the strength of the PSP platform's lineup for the rest of the year (notable titles including Rock Band). Most forcefully, it called attention to its upcoming PlayStation 3 first-party lineup, with titles inFamous, Uncharted 2, MAG, Heavy Rain, and God of War III, as well as a new Ratchet & Clank game all upcoming.


Being a cricket fan is much simpler and more fun
Around the Network

yup ps3 is the FUTRUE!!



PLAYSTATION® is the future.....NOW.......B_E_L_I_E_V_E

It's quite the spin there but i guess he is right to say that PS3 can only get better....

Price cut + More future AAA exclusives that the competition = increase in sales.

How much of an increase is still up for debate.



PSN ID: T_Gears

End of 2009 ltd sales:

Wii = 67-68m

X360 = 38-39m

PS3 = 34-35m

Prediction: The PS3 will surpass the 360 on weekly sales after it drops to $299 on all regular weeks (no big releases).

taxman said:
It's quite the spin there but i guess he is right to say that PS3 can only get better....

Price cut + More future AAA exclusives that the competition = increase in sales.

How much of an increase is still up for debate.

 

I don't think they really have too many more super huge AAA games that the general public cares about.  I think that "hardcore" gamers have already made their console purchases and right now, the issue is getting the general public gamer to buy a system.  The general public that pushes Call of Duty and GTA to sell like 50 billion copies isn't gonna be too interested in some exclusive JRPGs or Heavy Rain imo.  All I see is God of War 3.  Infamous and Prototype are like the same game so I don't think that's really going to shift to many people either way.



I don't remember in what movie I heard this but it's a pretty spot on quote on how companies should see the future

"That past is the past, the future is now!"

Way to tell us Sony that you have no future!



What are you looking at, nerd?