Lots of thanks to famousringo for additional analysis and lapsed_gamer for graph math work.
Kenology recently posted a thread about a Nielsen graph being wrong.
The graph in question is just a number of total minutes.
The graph shows 360 higher than it which means that at around 4/5ths the install base, 360 gamers game about 20-30% more. It is important to note that wii had a big christmas which accounts for higher total minutes of gaming in January.
According to this graph: (analysis by lapsed_gamer)
Wii: 21% / 21M = 1.00% total playtime per million consoles
360: 18% / 16.2M = 1.11% total playtime per million consoles
PS3: 9% / 7.8M = 1.15% total playtime per million consoles
Conclusions:
According to this data the PS3 is played most per console with the 360 3.5% back and the Wii 13% back.
With wii hovering at 20% in January, it means that 1 out of every 5 minutes that people in america use their consoles are on the wii. You can see how install base is an important factor in this.
If you look back to the original Nielsen thread it showed these numbers roughly for how many minutes the average console owner user games per month:
PS3 - 1067
360 - 1150
Wii - 540
A lot of you may be wondering if the math is wrong because it doesn't seem to coincide correctly with the graph. To answer that question you need to know how a Nielsen family works.
There is a box that registers what you are doing with the tv and who you are by making you enter a code for yourself when you start and end using the tv. Everyone in the family is given a code, as well as extra codes are available for guests.
Now, there does seem to be some slight difference between the numbers in the graph and the numbers that I've listed. It is more than likely that the graph is accounting for multiple users playing at the same time. Nielsen also works by totaling numbers rather than dividing the time by the amount of viewers. This means that 4 people playing wii for one hour, would equal 1 person playing for four hours by themselves. Naturally, since wii is meant to be more social compared to the FPS stations, there will be a higher total play time, but less actual play time per person.
Here is the gaming times












