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Forums - Sales - PS3 price cut at TGS?

The simExchange has released an analyst research report indicating that it believes Sony needs to drop the price of the PlayStation 3 in the coming weeks or months in order to remain competitive with the Xbox 360 in North America.

The report, by analyst Jesse Divinch, indicates that either a USD 100 price cut or an added-value bundle would help to reduce the apparently widening gap with the Microsoft console.

If Sony does announce a price cut, the logical time to do that would be the Tokyo Game Show, taking place later this month – and such a move might have repercussions on the market share in its home territory as well.
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Not In the US



US wont get another price cut now but Sony can lower the 80GB version till 499 and that is really not a price cut. If its going to be price cut it will be in Europe. Price cut+first christmas in Europe will have good effect. This is also interesting story.
http://www.gamespot.com/news/6178038.html?tag=latestnews;title;0



 

I'm still waiting for a $400 version. Instead it's a Price Cut, Price Rise, Price Cut.



Kimi wa ne tashika ni ano toki watashi no soba ni ita

Itsudatte itsudatte itsudatte

Sugu yoko de waratteita

Nakushitemo torimodosu kimi wo

I will never leave you

there will not be a price cut for the 80gig until post 60gig elimination...which will be around end of october, beginning of november.



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Most likely it is for European market and maybe Japanese but definetly not for USA



Thanks again Sony for making me wait till mid 2008.



Kimi wa ne tashika ni ano toki watashi no soba ni ita

Itsudatte itsudatte itsudatte

Sugu yoko de waratteita

Nakushitemo torimodosu kimi wo

I will never leave you

Yojimbo said:
US wont get another price cut now but Sony can lower the 80GB version till 499 and that is really not a price cut. If its going to be price cut it will be in Europe. Price cut+first christmas in Europe will have good effect. This is also interesting story.
http://www.gamespot.com/news/6178038.html?tag=latestnews;title;0

But people were saying that the 60gb price cut wasn't a price cut but a "Clearance Sale", so I'd have to assume that the 80gb dropping $100 would be a price cut as well, but according to you it's not really a price cut.  Darn you Sony!  Stop giving out price cuts that aren't really price cuts.

 



 


Get your Portable ID!

 

My pokemon brings all the nerds to the yard. And they're like, "You wanna trade cards?" Damn right, I wanna trade cards. I'll trade this, but not my charizard.

Sony is apparently raising $2.9 billion that could be used for a price cut.  I think it would have to be a global one since having a second price cut in the U.S. would likely cause a lot of resentment in other regions.

source: http://www.gamesindustry.biz/content_page.php?aid=28321



With the way Sony handled their last price cut they have (potentially) caused some serious problems ...

They dropped the price of the 60GB model to $500, released a 'better' 80GB PS3 at $600, announced the 60GB model was discontinued, and built in the expectation that the 80GB model would be $500 after the 60GB model was out of stock. This causes problems because people who are looking for a $500 PS3 are now waiting for the 60GB to run out of stock so they can get the 'better' 80GB PS3 for $500, and those people who want an 80GB PS3 are also waiting for the 60GB PS3 to run out of stock so they can get the 80GB PS3 at a reduced price. Basically, only the uninformed or impatient are buying either PS3 at the moment.

Now, when you look at the optics of the situation it appears that the price cut has done nothing to improve the PS3's sales performance which (in turn) produces negative editorials about Sony's mistakes and further speculation of price reductions; third party publishers and analysts make adjustments to their forecasts and see very little long term change in the PS3's fortunes and start questioning its long term health.