BladeOfGod said:
Well, Sony is also making money lately,and PlayStation brand made so much money for Sony so its time PlayStation to take some of it back.PS1 actaully saved Sony in 1995. Microsoft on the other hand has been loosing on Xbox since its launch, but they still made some profit lately for a couple of months. And it took them 7 years to make that small profit on xbox. I am sure PS3 will do the same but faster. Just wait. Blu ray sales have already increased for 800% in Japan, software sales have increased for 65%, Cell processor didn't even show 50% of its power, Gran Turismo 5 ( best selling PlayStation game ) its not even launched yet, PlayStation Network is growing very very fast...
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Sony is not making any money "lately", at least not with the PS3. We're not talking about the brand. We're talking about the PS3 on itself, which makes the PS2 and PS1 irrelevant about they made money or not, but you can use them to compare market share. It's not about if Sony is a failure or the Playstation brand is a failure. It's about the PS3, and that means, on its own. It actually does not matter how long it took for the Xbox brand to start making money, and it does not matter that Sony made money with its PS1 and PS2. You say you are sure the PS3 will start making a profit, but faster, but you are comparing the new Xbox brand which started from scratch, to a console that already has a name for years, which is simply not fair, and not logical, because you're comparing two generations to one. If you compare only this generation, the X360 is winning for now, both for the companies as for gamers. You say playstation network is growing very fast, but there's only a peak because of Killzone 2 as of now. If the PS3 games don't get better online for ALL its games, (at least on par as KZ2) it will never catch up to Xbox Live. And PS3 as Blu-Ray player only is actually bad for Sony because they can't win the money back by selling games to those persons because they only watch movies in the first place. So yet again:
PS3 causes the next for Sony:
[wanted to maintain/increase market share] Market share down, thus income lower than expected
[wanted to sell lots of games to regain console costs]Game sales lower than expected, thus income lower than expected
Console price high, thinking people would buy it anyway, disappointment, yet still losing money per sold console
[wanted to promote Blu-Ray] Lower game sales for selling console as player only
No/negligible extra income from other uses of the console (movie renting, online etc)
[wanted advanced powerful hardware]Relatively more time/cost to produce a game
Basically Sony has a financial dilemma, because if they decrease the price, more people are gonna get the PS3, but that means they'll lose money per sold unit, but maybe more games will be bought and make your profit higher. On the other hand, if they keep the price high, the PS3 will maybe turn into a profit, but the game and console sales will stay relatively low. Would that make more profit or not? What do you do in this situation? Since this console is basically giving Sony a headache, and it's not doing as they expected it to do, it is a failure for Sony.
X360 causes the next for Microsoft:
[wanted to get more known in gaming market] Increased market share, aka bigger fanbase and more income and getting a well known console brand in the gaming market
[game sales to regain console costs]Game sales are over the top, thus income very high
[wanted to approach different markets on price]Console price range relatively low, thus higher sale numbers
Console mainly bought for gaming, thus costs easily earned back by games
[wanted to give outstanding online experience and support] Additional income from internet services (Xbox Live, movie renting etc.), and accessories.
[wanted to produce with relatively cheap hardware] Lots of money loss because of RROD, some reputation degrading, but relatively low to the reputation gained
And Microsoft is happy with its console. They're getting money from every side. Even though the RROD costed them almost all the money they earned, they kept their service quality high to keep costumers happy. The X360 on itself is doing everything good for Microsoft, because Microsoft already has nothing to lose. They already gained so much with this console, it just can't fail for them.
The bottom line is, the PS3 is not pushing Sony in the direction Sony wanted to go, and the X360 is doing that exact thing MS wanted it to do.
Truth does not fear investigation







