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Forums - Sony - Superbowl Ad for Killzone 2 costing $5 Million

Ajescent on 31 January 2009

fake ad is fake me thinks



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damndl0ser on 31 January 2009

I was thinking this was fan made, it wasn't at all "epic".



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ssj12 on 31 January 2009
yog-sothot said:
It's a fanmade

1) not epic enough for the superbowl, this ad shows gameplay and uses actual game music (I guess), it's honest, but the real ads probably won't be like that. More like gears of war commercials (with the song madworld...)

2) a real ad would not say "made by guerrilla". It's a shame, but it's too expensive to spend 2 seconds with that

3)

http://www.usatoday.com/money/advertising/2009-01-29-super-bowl-ads-chart_N.htm

No PS3 ad for the superbowl

 

thats a small list of ads. Frankly it is sad to see so few companies willing to shell out the money. Then again isnt it like $5m for 15 seconds?



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BxN on 31 January 2009

They should just use some part of the Ballet of death trailer.

That would be amazing.



damndl0ser on 31 January 2009
ssj12 said:
yog-sothot said:
It's a fanmade

1) not epic enough for the superbowl, this ad shows gameplay and uses actual game music (I guess), it's honest, but the real ads probably won't be like that. More like gears of war commercials (with the song madworld...)

2) a real ad would not say "made by guerrilla". It's a shame, but it's too expensive to spend 2 seconds with that

3)

http://www.usatoday.com/money/advertising/2009-01-29-super-bowl-ads-chart_N.htm

No PS3 ad for the superbowl

 

thats a small list of ads. Frankly it is sad to see so few companies willing to shell out the money. Then again isnt it like $5m for 15 seconds?

 

I read a few weeks back that Superbowl adds run around 100,000 a second, unless you buy more than one spots.



"If you've got them by the balls their hearts and minds will follow."

Quote by- The Imortal John Wayne, the original BADASS!

 

 

 

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nordlead on 31 January 2009
damndl0ser said:
ssj12 said:
yog-sothot said:
It's a fanmade

1) not epic enough for the superbowl, this ad shows gameplay and uses actual game music (I guess), it's honest, but the real ads probably won't be like that. More like gears of war commercials (with the song madworld...)

2) a real ad would not say "made by guerrilla". It's a shame, but it's too expensive to spend 2 seconds with that

3)

http://www.usatoday.com/money/advertising/2009-01-29-super-bowl-ads-chart_N.htm

No PS3 ad for the superbowl

 

thats a small list of ads. Frankly it is sad to see so few companies willing to shell out the money. Then again isnt it like $5m for 15 seconds?

 

I read a few weeks back that Superbowl adds run around 100,000 a second, unless you buy more than one spots.

yea, the minimum price this year is 3m for 30 seconds. It is getting ridiculous the advertising prices for the Superbowl.

 




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damndl0ser on 31 January 2009
nordlead said:
damndl0ser said:
ssj12 said:
yog-sothot said:
It's a fanmade

1) not epic enough for the superbowl, this ad shows gameplay and uses actual game music (I guess), it's honest, but the real ads probably won't be like that. More like gears of war commercials (with the song madworld...)

2) a real ad would not say "made by guerrilla". It's a shame, but it's too expensive to spend 2 seconds with that

3)

http://www.usatoday.com/money/advertising/2009-01-29-super-bowl-ads-chart_N.htm

No PS3 ad for the superbowl

 

thats a small list of ads. Frankly it is sad to see so few companies willing to shell out the money. Then again isnt it like $5m for 15 seconds?

 

I read a few weeks back that Superbowl adds run around 100,000 a second, unless you buy more than one spots.

yea, the minimum price this year is 3m for 30 seconds. It is getting ridiculous the advertising prices for the Superbowl.

 

 

It is very expensive to run those adds, however I can't say it is ridiculous.   If you think about it, near 100million Americans watch the thing not counting other countries.  So it can get your product out there and it can sale a lot of merchandise.



"If you've got them by the balls their hearts and minds will follow."

Quote by- The Imortal John Wayne, the original BADASS!

 

 

 

windbane on 31 January 2009

last Super Bowl was most watched American show ever.



BHR-3 on 31 January 2009

Good for them yeah sony is advertising KZ i read that there going to spend alot in Europe for advertising KZ good to see some in NA as well



                                                             

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Orca_Azure on 31 January 2009

5 million is still a bit pricey.