Superbowl Ad for Killzone 2 costing $5 Million

[damndl0ser]

nordlead said:

damndl0ser said:

ssj12 said:

yog-sothot said:
It's a fanmade

1) not epic enough for the superbowl, this ad shows gameplay and uses actual game music (I guess), it's honest, but the real ads probably won't be like that. More like gears of war commercials (with the song madworld...)

2) a real ad would not say "made by guerrilla". It's a shame, but it's too expensive to spend 2 seconds with that

3)

http://www.usatoday.com/money/advertising/2009-01-29-super-bowl-ads-chart_N.htm

No PS3 ad for the superbowl

 

thats a small list of ads. Frankly it is sad to see so few companies willing to shell out the money. Then again isnt it like $5m for 15 seconds?

 

I read a few weeks back that Superbowl adds run around 100,000 a second, unless you buy more than one spots.

yea, the minimum price this year is 3m for 30 seconds. It is getting ridiculous the advertising prices for the Superbowl.

 

 

It is very expensive to run those adds, however I can't say it is ridiculous.   If you think about it, near 100million Americans watch the thing not counting other countries.  So it can get your product out there and it can sale a lot of merchandise.