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Forums - Microsoft - Microsoft working on Price Competition for "PS3 Spring Price Cut"

thekitchensink on 08 January 2009

Did anyone actually read the article? He said quite plainly NOT to expect a 360 price cut, even if there's a PS3 one. Instead, they'll be adding value like they have been with Lego Indy and Kung Fu Panda.

Sheesh.



Could I trouble you for some maple syrup to go with the plate of roffles you just served up?

Tag, courtesy of fkusumot: "Why do most of the PS3 fanboys have avatars that looks totally pissed?"
"Ok, girl's trapped in the elevator, and the power's off.  I swear, if a zombie comes around the next corner..."
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SamuelRSmith on 08 January 2009
thekitchensink said:
Did anyone actually read the article? He said quite plainly NOT to expect a 360 price cut, even if there's a PS3 one. Instead, they'll be adding value like they have been with Lego Indy and Kung Fu Panda.

Sheesh.

 

 We nerds have not the time for reading articles.



Million on 08 January 2009
kowenicki said:
colonelstubbs said:
Price competitive? How much cheaper could a 360 actually get!?

Loads of room for reductions... and revamps. 

Drop the arcade and sell the Pro and Elite for less for example.  It isnt difficult.

 

 

There's only so far you can go with revisions and if history is anything to go by MS aren't very good with hardware ,  further price reductions (maybe even current ones) will be subsidised by their profit margins. I don't even think the original xbox/gc  were sold  this cheap at similar points in their lifetime (factoring inflation and so on)

If anything is certain it's that ms isn't too fussed about a profiitable 360  , they want marketsharre.




Groucho on 08 January 2009

Cutting the price of the arcade to close to that of the PS2 and handhelds would also raise "too many questions" in the consumer's mind at retail.  Price is far from everything, even if it is a major player in consumer purchasing (esp. around the Holidays).

A manufacturer pricecut below $199 going to happen for the X360 Arcade in 2009, go ahead and quote me -- I won't be the one eating crow. MS has said it over and over and over again, and there's not a single good reason to do so, really, that wouldn't cost them far too much income.

Even if the 80GB PS3 drops to $299, MS will do fine with the arcade at $199. The Pro will likely have to drop some, to compete, though -- the 80GB PS3 is worth a fair bit more than the 360 Pro, from any perspective except a blind 360 fanboy's.

All Sony really needs to do, to step up the competition in the short term, is put, on the box (in bold letters) "NO ONLINE SUBSCRIPTION FEES, unlike some competing products".  Tada.  Buyer perceived value of the XBox goes down, and the PS3 goes up... by a lot.  This same sort of disruption changed the entire credit card industry, ATMs, etc. eons ago.



chaospluto on 08 January 2009
thekitchensink said:
Did anyone actually read the article? He said quite plainly NOT to expect a 360 price cut, even if there's a PS3 one. Instead, they'll be adding value like they have been with Lego Indy and Kung Fu Panda.

Sheesh.

Which also means "price competition"

 



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thekitchensink on 08 January 2009

^^I'm aware of that. People keep talking about 'price competition' as if Microsoft is going to price cut, and how bad of an idea that would be right now.



Could I trouble you for some maple syrup to go with the plate of roffles you just served up?

Tag, courtesy of fkusumot: "Why do most of the PS3 fanboys have avatars that looks totally pissed?"
"Ok, girl's trapped in the elevator, and the power's off.  I swear, if a zombie comes around the next corner..."
Squilliam on 08 January 2009
Groucho said:

Cutting the price of the arcade to close to that of the PS2 and handhelds would also raise "too many questions" in the consumer's mind at retail. Price is far from everything, even if it is a major player in consumer purchasing (esp. around the Holidays).

A manufacturer pricecut below $199 going to happen for the X360 Arcade in 2009, go ahead and quote me -- I won't be the one eating crow. MS has said it over and over and over again, and there's not a single good reason to do so, really, that wouldn't cost them far too much income.

Even if the 80GB PS3 drops to $299, MS will do fine with the arcade at $199. The Pro will likely have to drop some, to compete, though -- the 80GB PS3 is worth a fair bit more than the 360 Pro, from any perspective except a blind 360 fanboy's.

All Sony really needs to do, to step up the competition in the short term, is put, on the box (in bold letters) "NO ONLINE SUBSCRIPTION FEES, unlike some competing products". Tada. Buyer perceived value of the XBox goes down, and the PS3 goes up... by a lot. This same sort of disruption changed the entire credit card industry, ATMs, etc. eons ago.

Cutting the price of the Xbox 360 too low will raise questions, questions like why is the PS3 so expensive? Any price cut Microsoft makes, the PS3 looks even more expensive than in currently is. The consumer understands the concept of a "price war" and they understand value when they see it, which is why the Arcade is currently so popular. Furthermore if say the PS3 80gb dropped in price to $300 and the Premium 60GB to $200 the value equation shifts to the Xbox 360, not only is $200 on that mass market price, but instead of being 33% more expensive the PS3 is instead 50% more expensive.

Btw the reason why Microsoft is so keen to maintain the lead is because it maintains their advantage over PSN. Its not features really that differentiate the two services its which service most your friends use. If they maintain their advantage in userbase then they will also retain their advantage with Xbox Live and the massive revenue stream it brings them.

 

 



Tease.

Slimebeast on 08 January 2009

In March/April Sony will drop the PS3 to $299.

MS will follow suit and drop the Arcade to $179, the 60GB to $249 and the Elite to $299.

The PS3 will gain momentum and start outselling the X360 by 30,000 units weekly on a worlwide basis and win 2009. And there goes Squilliam's 16-million X360 perdiction out the window.



saxophonehero on 08 January 2009
Phrancheyez said:
I find it funny that MS has to do anything to remain 'price competitive' when your competitor is priced so much higher than you are, and even with a price cut will still be higher. It's called fear...they know if the PS3 is at or near the same price, the 360 gets blown out of the water.

I also don't think that Sony is lying about not having a 'price cut'. It's not a price cut, because they won't be lowering the price of the current console. They'll release a slim version with a new price, and if the slim version never had a 400-500 dollar price, it's not a price cut to sell it at 300-400.

I don't think they're lying.

my thoughts exactly

Squilliam on 08 January 2009
Slimebeast said:
In March/April Sony will drop the PS3 to $299.

MS will follow suit and drop the Arcade to $179, the 60GB to $249 and the Elite to $299.

The PS3 will gain momentum and start outselling the X360 by 30,000 units weekly on a worlwide basis and win 2009. And there goes Squilliam's 16-million X360 perdiction out the window.

$299 huh?

You got anything to back that up?

 



Tease.