Yes, but you act as if Sony is an innocent victim in all this. You act as if they dont' want the PS3 to sell well. They most certainly do.

However, they want it to sell well at its current inflated price.

The reason the price is inflated, is because Sony decided to add a complately non-necessary piece of new technology to the PS3 in order to help it catch on. Blu-Ray.

Thus, Sony "can't" drop the price because Sony doesn't want to stop pushing Blu-Ray. It's too late now though. Sony made this decision years ago, and that's why they can't drop the price. It is because of their initial decision to screw us with an over-priced item with a costly, and completely unnecessary format on which they hope to play their new movies.

Ya know, the Sony movie division. It's one of those divisions that Sony actually respects.

So yes, now the PS3 is finally a decent gaming machine that can stack up against the Xbox 360. Even if we forgive those 2 years of it being completely over-priced and underperforming(like they didn't exist), the freakin' think is still over-prices, and we're forced to buy a BR player with it.

....next time you get a hamburger for a penny, and the dude says, "but you also have to buy a Blu-Ray player with it, to get this great deal," tell him you already fell for that once before.

Did someone spike the eggnog?

yeah thats right but comon,increasing demand mean more install base thats meen more softwere sold so everyone is happy

 This is stupid and paranoid. MS has already admitted its loss to Nintendo this gen. They are only focused on beating Sony. The Wii appeals to the casual market not only because of price, but also because of what it offers. What Microsoft is giving now is tame goods compared to what they will offer to consumers next gen with a dedicated installed base.

the present price is very low for the ps3.
I pay my ps3 700$, and i found it resonable.

not exactly they are actually making profits in europe

and probably in japan, its getting there. it needs software

mainly due software.

home its generating profits, already with not so much contend in it, if a price cut happens its may be due home.

I don't know about the pricecut, but do people really expect that 299$ PS3 is going to start selling so radically better, i know price is important but this will still make Xbox 360 significantly cheaper (and they will cut the price of PRO/Elite next year).

Sony not only looses money on every console, they also loose money on constant bundles of software and 299$ console wont solve their problems.

I think they are already hinting the 360 price cuts. Boxing day sale starts today and the 60GB Pro with games can be found as low as $239 CDN.

Nothing will solve Sony's problems because they are based on decisions made earlier in the cycle.

One thing MS did to save money was create the no-harddrive Arcade. Everyone thought it was a stupid idea, but now that the price has hit $200, that machine is selling really well. This is exactly as MS planned from day one: including a hard drive made the price of the original Xbox less flexible than PS2.

If Sony could remove the hard drive they could release a $300 or at least a $350 PS3 without taking any extra losses...but the software all depends on the hard drive.

This is just one of the many examples of things that Sony did wrong and the competition did right...my point is really that Sony made some decisions early on that were stupid. So stupid that Ken Kuturagi was discreetly axed from the company. Unfortunately. even though Sony seems to understand that the PS3 was built on bad decisions, the company doesn't seem to know how to fix that.

Probably plans are in the works for turning things around, but they may already be thinking about PS4 because it's too hard to turn things around for PS3 so late in the game. Any "10-year plan" they had probably involves new hardware.

Sony is facing a multi-facted war that i don't think even they forecasted.

1. Online play is critical and people *ARE* willing to play a nominal price for a great centralized service
2. BD Players dropped in price exponentially faster than PS3 prices - cutting out the "may as well buy a ps3 if its the same price" mentality
3. Wii is bigger than both MS and Sony ever thought it would be
4. Consoles are about *SOFTWARE* and guess what - sony isn't a software company. They leveraged their software on pushing their BD software/hardware platforms and that isn't working out to their advantage.

I think Sony's best bet to save the PS3 is less about reducing the cost of the PS3 itself, but reducing the cost of its software. If BD's were 15 instead of 30 (in consumer retail channels) then that demand would push PS3 sales and if they chose to re-market their games at 49 isntead of 59 perhaps that would force microsoft to respond as well - pinch MS where it hurts on retail software profits.

The lowering of the price point would not only help the consumers, but probably expand the base across the board and put pressure on even nintendo to reduce prices because theire 49.99 games would seam like utter crap against what Sony and MS would publish.

299 is still expensive for a lot of people.. kind of amazed sony hasn't brought Evercrack over to the ps3 to leverage that as well