"""

Home Media found that sales of DVDs and Blu-ray discs rose from $6.8 billion in early 2007 to $6.87 billion in the first half of this year—a modest increase of 1.1 percent. This number appears to coincide with "studio reports" saying that unit sales were also up 1.1 percent to 412.3 million discs in the first half of 2008, according to the Hollywood Reporter. Rentals increased by 2.6 percent, from $3.7 billion to $3.9 billion.

"""


here u have the ultimate evidence from alpha...

I consider it is combined growth (DVD+BR grow 1.1%) while he considers it is standalone growth (DVD growth = BR growth = 1.1%)

Who is wrong ? me or him ?

(help)

You've still got him wrong. He is counting it as combined growth. You need to look at the math equation he's using.

Of that 1.1% growth most of it is DVD because the growth in revenue is not high enough to match it if .6% or more of that 1.1% were Blu-ray growth.

Part of the reason there is a slowdown currently in BOTH the Blu-Ray and DVD markets is more than likely due to the recession in the U.S. and other parts of the world are in.

Honestly, if Blu-Ray is only that far behind DVD, 11 billion vs. 16.3 billion discs, then that is pretty impressive considering there was a format war and DVD was running unopposed. It did not also require that users upgrade their TV to fully experience the product.

Although Blu-Ray player prices are actually cheaper than DVD player prices were in many of the same timeframes (not adjusting for inflation at least).

arg, too late.  Thanks, kasz.

Actually at the time the 16.3 number was taken it was against a combined 8.3 HDVD/Blu-ray sales. Blu-ray is actually very much farther behind at this point.

It was the easiest number to find however.

Blu-ray is in it's third year. While the 16.3 number was taken by DVD in it's SECOND year in June.

Bluray is 5.3 million behind with a whole extra year under it's belt. With a MUCH expanded audience.

So whats the point of tracking and comparing disc sales if your ignoring such a huge portion of sales. Unless the gaming industry doesn't generate as many disc's as movies do. It's an honest question which I don't expect to be answered. That seems a bit misleading, I'm sure royalties have to be equated somewhere a long the way in both cases.

alpha,

I guess I didn't put enought attention to the :

"sales growth" = "revenue growth" which is the heart of your point ....

Whatever, I m not sure ur calculation is totally right
but it is safer to say "I suck" than "you are wrong"

so ... thx for the explanation.

(also thx Kasz216)

I really don't want to get into a DVD vs. Blu-Ray argument in the first place since the only reason I brought up the DVD articles was because of some of the information they had about Blu-ray growth.

Yes, you all are right, Blu-ray is not at the same place DVD was at this point in its lifecycle. I have no problem admitting that. Now that the format war is over and all the studios are releasing on Blu-Ray that really doesn't matter to me anymore since the film studios are looking at Blu-Ray as an important part of home video's future.

But the VOD market has still constantly underperformed in relation to analyst expectations, mostly because a lot of people who would be interested in VOD also know how to download those same movies for free online.

Also another thing considered

11 Million Blurays vs 19.72 Blu-ray Players that are PS3s.

Lets say... 80% of PS3 owners watch bluray movies like your article.

That's 15.77 million PS3 owners watching Blurays.

Did like 10 million buy just one movie and are watching it over and over again? While the other 5.77 Million are renting?

Is THAT? really feasable?

How many times are people going to watch 300?  Could it be they tried it out once... then went back to DVDs?

The main point is, the Blu-ray consortium and movie companies have a LOT to gain by Blu-ray replacing DVD and as such you need to run the numbers yourself, since they are going to shade and spin things to their side.

You don't suck, I just apparently can't explain my math very well?  I dunno.

Either way, take a look at the numbers and if you can find a fault in them I'd love to hear about it; I don't think they're there, but I've been wrong before.

case in point:

Kasz; great job on the DVD vs. BR sales.  I honestly hadn't even thought that BR might be lagging behind DVD's uptake; I actually assumed it was growing faster simply because of the expanded industry.  Guess I was wrong, though...  since it helps my argument, though, I won't take it personally