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Forums - General - why does Apple put "i" in front of all their products?

Avalach21 said:
jalsonmi said:
It is a brand thing, but it does have an origin.

The first product they did this with was the iMac. The original iMac, which came out in 1998, was touted for it's ability to get you on the internet (this of course at a time where a modem was not a standard feature on all computers). Because is was everything in one box, rather than a separate computer and monitor, is was marketed as something you could turn on and get onto the internet on right out of the box. If I remember the campaign well, the slogan was "Step 1: Turn it on. Step 2: Get onto the internet. Step 3: There is no step 3!"

The iMac became such a successful product that the prefix lost it's original meaning simply became associated with Apple as a whole. Apple thus made it a standard on much of their product line as a way of perpetuating that.

 

cool

 

but wtf is a pod anyways?

 

iPod

From Wikipedia:

The name iPod was proposed by Vinnie Chieco, a freelance copywriter, who (with others) was called by Apple to figure out how to introduce the new player to the public. After Chieco saw a prototype, he thought of the movie 2001: A Space Odyssey and the phrase "Open the pod bay door,Hal!", which refers to the white EVA Pods of the Discovery One spaceship

 



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jalsonmi said:
It is a brand thing, but it does have an origin.

The first product they did this with was the iMac. The original iMac, which came out in 1998, was touted for it's ability to get you on the internet (this of course at a time where a modem was not a standard feature on all computers). Because is was everything in one box, rather than a separate computer and monitor, is was marketed as something you could turn on and get onto the internet on right out of the box. If I remember the campaign well, the slogan was "Step 1: Turn it on. Step 2: Get onto the internet. Step 3: There is no step 3!"

The iMac became such a successful product that the prefix lost it's original meaning simply became associated with Apple as a whole. Apple thus made it a standard on much of their product line as a way of perpetuating that.

 

thanks man, that's pretty interesting



No reason, Steve Jobs just masturbates over the letter "i" a lot. He is obsessed with it.



so then why did they call it Apple Tv


Because EyeTv was already taken .

I think its pretty cool. If you look at the trainwreck that is naming in big companies. Motorola ROCKZXZR,
SONY BPD-500IZUV
I am not even starting about Microsoft

then iPod, iMac, iTunes is a pretty cool naming convention. You have one word, you know its apple and it clearly says what the product is. Rather cool.



idont know and idont care about iapple



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Because it is an "It" thing.... But really Apple should put A instead of I. They don't even have an I on Apple.....



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it is just marketing.



                                     

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I thought it was because they where for iDiots.



That Guy said:
why does microsoft put X in front of everything or "Windows" in front of their operating systems?

 

 That doesn't really work



Why does EVERYONE put "i" in front of their products now is a much better question.



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