April 29 (Bloomberg) -- Microsoft Corp. cut prices of its Xbox 360 game console in four Asian markets to help fend off market-share declines against Nintendo Co. and Sony Corp.
The Redmond, Washington-based company cut estimated retail prices in Hong Kong, South Korea, Singapore and Taiwan, Brenda Hsieh, a Microsoft spokeswoman in Taipei, said today. The price of a basic version will drop by 17 percent to NT$10,360 ($340) in Taiwan and by about 11 percent in Hong Kong effective today, Hsieh said. Prices will fall 5.1 percent to 369,000 won ($369) in Korea and by 20 percent to S$499 ($366) in Singapore, according to separate e-mailed statements.

Global Xbox 360 shipments will probably fall 40 percent to 9.1 million units in the year ending in March 2009 after peaking during the previous 12-month period, Daiwa Institute of Research Ltd. estimated last month. Shipments of Sony's PlayStation 3 will jump 47 percent to 14 million units, while those of Nintendo's Wii may rise 26 percent to 24 million, according to Daiwa.

http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aZcHAsRlE2ZQ

Seems reasonable enough anyway!

This is all just speculation at the moment though, who knows what the big 3 could come out with to spur on sales even more :D

Looks like PS3 and Wii continue to rise with the increases in shipments and increased demand for systems. On the other hand, XBox 360 is in free fall with a 40% decrease in shipment numbers. A new XBox must be on its way by the end of 2009.

 There is something wrong with this... 9.1 million can't represent 40% drop in shipments because 360 shipped less than 10 million units last fiscal year.

 Source?

This would mean that they are expecting the 360 to ship around 15 million units this year?

That would be IMPRESSIVE!

Microsoft is doomed! Doooooooooooooomed!

Year ending march 09... not 10 Starcraft!

So he is meaning this year... Not in fiscal terms! lol

well ps3 will coninue to climb - and super rocket past the 360 soon, at a guess id say, mid 2009 the demand will be two high.

i can picture a £239 playstation 3 by then, i might get another one to keep upstairs if that happens.

i still think 360 will put in good numbers though because by mid 2009 it may have a £99 price point by then and then later cut to £79 at xmas 2009

if this is true, then Xbox360 is out of the war, and Ps3 will reach it very soon!