TheRealMafoo said: rocketpig said:
Username2324 said:
rocketpig said:
DKII said: Or, because they stuffed the retail channel in Xmas 2006, they had to shut down their production a bit in the first half of 2007, and then underestimated how much they would need to Xmas 2007, and now are behind in getting production back up again. |
Ding-ding-ding, logic wins again. That makes the tally on this board: Logic: 147,292 Fanboys: 2 | How hard is it to push a button to go back into full production? |
After dealing with Chinese production lines, the Chinese New Year, and other factors in my last job, it's a simple answer: Very hard. |
I agree that slowing down and speeding up production is more then "pushing a button", I don't think this all has to do with overproduction in 2006. 6 months into 2007 there were no 360's for sale that didn't have an HDMI port, and they never made one with it in 2006. Also with all the new motherboards and cooling derivatives hitting the market, it's clear that a constant stream of 360's have been in production. It could be however that they thought they pushed enough over Christmas 2007 to handle the next few months (because that’s how it worked in 2006), but to think 2006 production has spilled over into 2008 unit shortages is, imo, just wrong. |
DK wasn't saying that 2006 production spilled over, he was saying that after stuffing the channel in 2006 and seeing retailers not accept any 360 shipments for almost half of 2007, MS scaled back holiday 2007 production and over compensated, shorting retailers in early 2008.
Compound that with the Chinese New Year in early January, where production lines shut down for nearly a month, and you've got yourself a shortage. Screw up holiday shipments and you're stuck until February when production lines fire back up and you can fix your mistakes from nearly two months previous.
I know so much about this because my last company tried to launch a new product line, spending about $50k on advertising in the process (my part of the job), and delayed production until the Chinese New Year hit, royally fucking that $50k right in the ass. All of it wasted because of delays in shipping and production due to Chinese New Year.