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Forums - Sales - When will PS4 reach 10 million sold? - ioi comments on undertracking

Nicklesbe said:

They don't need to estimate, they don't need to guess. They get the numbers directly from the retailers. It's as simple as that.


Where are you getting this from? I have never heard of a retailer freely handing out sales data to the people they purchase from in any industry.

The retailers certainly don't give Nintendo sales data about their products.



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Purple said:
DrDoomz said:

1) Announcing "over 10 million" makes the announcement itself very clear and quanitfiable. As there is no other way to interpret "over 10 million" outisde of the figure being above 10 million. The whole point to being misleading in advertising is to be as ambigious and open to (mis)interpretation as you can.

2) No, it's stupid marketing. From what I'm reading you have little practical knowledge of how marketing comminication works. You're basically saying that they'd risk loing their credibility and the goodwill from gamers that they managed to wrest from their competitors for the sole purpose of announcing a milestone that would have minimal (if any) effect on their sales. The risk/reward is retardedly bad. If anything, granted that they may be estimating their numbers (with a much better margin of error than VGC could ever attain due to access to internal numbers as well as what is publicly available), chances are they would estimate rounding down to avoid being wrong.

3) Except for the fact that they announced "sold thru to consumers" and "not shipped"...!

On the contrary I have ample experience of marketing in the real world. There is no way of ever truly knowing how many PS4's have been sold through to consumers. There is absolutely no risk in claiming they've sold in excess of 10 million. If it is possible from their data that there could be in excess of 10 million sold through, that's what they're going to tell us.

I feel you're being very naive if you think companies don't fudge the data a little to tell a nice story. And you clearly work in a much more honest and less outcome focussed sector than myself. Which I envy you for!

it's more than obvous you have no experiance in either marketing or retail. Especially since you keep using that bogus lie that there is no way of ever truly knowing when there is. They get the numbers directly from the retailers. They arn't going to lie about something like that otherwsie they would open themselves up to investigation by the IRS and every other countries equivalent.



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Rab said:
COX said:

I don't remeber Sony lying about numbers. There's a huge difference between don't be clear about numbers like during the Ps3 gen and lying. I guess that you have a source for a such accusation. 

 

During the PS3 era they did misslead with shipped and sold, I remember them even saying sold to customers once before, and it was later revealed to be to retailers which they then claimed to be their "customers", they are trying so hard to explain themselves because they know that they lied in the past

What your biased memories tell you don't tell us anything. Bring some proof of them using sold to consumers when they meant shipped. I'll help you, here's a source: 



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Rab said:
COX said:

Thanks for the links but I don't see nothing about Sony lying about their sales. BS about graphism and resolution a lot of compagnies like Ubisoft, Microsoft,EA have done that. However it's not the same thing that lying about official numbers if it was so easy Microfsoft wouldn't be stuck when they have to talk about Xone sales.  

True a lot do lie, and Sony lies, they have a history of lying when it suits, I know they have misslead with sales in the past, I am frankly surprised people are trying to defend them in this area

I wont do all the work for you guys, look for yoursleves, or just remember (I know people do) if you were around back in the early PS3 era

The burden of proof is on the accuser. You are accusing them of outright lying and you try to prove it by showing linking to articles about innocent spin...



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Wow, people still saying Sony is lying. Jesus, get a grip guys. Sony wouldn't lie about something this big, they'd get crucified by investors and core gamers alike. Why in the world would they lie? I'm sorry, but if you believe VGC is more accurate, that's some delusional stuff right there



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Nicklesbe said:

it's more than obvous you have no experiance in either marketing or retail. Especially since you keep using that bogus lie that there is no way of ever truly knowing when there is. They get the numbers directly from the retailers. They arn't going to lie about something like that otherwsie they would open themselves up to investigation by the IRS and every other countries equivalent.


I'm so confused. You still haven't explained why you think retailers freely hand out their sales data to the very company they don't really want having it. I've never heard of an industry that does that.



Dark_Feanor said:
6% off is not that bad...

Specially when most of that undertracking comes from places where we have no official tracking record.

It's not 6% off. This is false. It would not be false if the VGC numbers hadn't been dynamically adjusted up several times now this year, and especially after the 7m announcement.



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outlawauron said:
Nicklesbe said:
outlawauron said:

Oh my, I can't believe you're serious. This doesn't happen often and they would get quarterly/yearly data at best. People who are dedicated at this are unable to get this information and they pay specifically for it.

You've obviously never worked in retail then. Sony, just like every product producer gets the sales numbers directly. Try working as a store manager, or better yet ask one since you obviouslly have a misconception about it.

I have worked in retail and I've even spoken to regional manager about this specific thing. They don't report on this data on a daily basis, and they certainly don't send back information that's less than 2 days old. You're grossly overestimated the competence of the people, systems, and PoS.

Less then 2 days old? VGC has been wrong every single week because unlike sony they are guessing. Yeah I really don't believe you have, at least you've never held a managerial position and I highly doubt you asked anyone about it, if you had they would have told you the same thing. Every single week that information is collected and sent to corporate along current stock/new stock needed. 



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Purple said:
Nicklesbe said:

They don't need to estimate, they don't need to guess. They get the numbers directly from the retailers. It's as simple as that.


Where are you getting this from? I have never heard of a retailer freely handing out sales data to the people they purchase from in any industry.

The retailers certainly don't give Nintendo sales data about their products.


Nintendo has their own internal data they collect and when they release European numbers for example for all 3 Consoler makers, this site adjusts to them in a flash quite consistently.



wary-wallaroo said:
Wow, people still saying Sony is lying. Jesus, get a grip guys. Sony wouldn't lie about something this big, they'd get crucified by investors and core gamers alike. Why in the world would they lie? I'm sorry, but if you believe VGC is more accurate, that's some delusional stuff right there

I'm just speechless. This is my last post in this thread because what I'm seeing here is extraordinary.



 

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